As a web designer, you want to design great websites that keep your clients’ satisfied. Trouble is, this can be easier to say than done. In reality, each client that you come across is unique, with their own thoughts and ideas. How do you please them all?
Tip 1: Take the time to understand your client
This may sound like a simple tip, but it is one that many web desingers rush through. While you may want to save time in the beginning stages, rushing through without taking the time to understand your clients’ business is a mistake. Once you have a better understanding of your client and their business, you will be able to design a website that they will be happy with. By neglecting this important step, you stand a greater chance of having to redo your initial concept many times, which is a waste of your time and energy.
Tip 2: Understand the market that you are designing for
This is linked to our first tip. Understanding the intended end-user will greatly improve your web design efforts. For example, the needs of a site designed for children would be vastly different to a site designed for young adults. Their understanding of technology would be different, as well as the type of information that they are looking for on the web. This is your challenge – to understand the end-user and design a site that will target them. Make sure that you get enough infomration from your client to be able to assist you in doing this. If you are still unsure, rather ask more questions.
By following these two tips, you will find yourself designing great sites that are specifically tailored to your clients’ needs – and this will pay result in an extremely happy client.
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