The next Gauteng PSASA Chapter Meeting is taking place at Hacklebrooke Conference Centre, Cnr Jan Smuts and Conrad Drive, Hyde Park 9 April 2015.

I’m honoured to be one of their featured speakers. My topic is “Twitter for Speakers”: Tips, Tricks & Tactics.


In my presentation I will focus on:

  • building your personal brand
  • how to draw in your audience members
  • getting more speaking gigs
  • answering questions from the audience
  • monitoring people’s response to your presentations
  • increasing your followers

As a speaker you can market yourself using Twitter, especially if you use it well. That means listening to what other people say and joining in the conversation where you can add value by pointing them to useful resources.

I will provide tips on how to be seen as an authority and resource in your area of expertise so potential clients and customers will know to contact you when they need to.

One of the fascinating things for me as a speaker is to know what my audience is thinking or saying about me. This is known as the back channel and the main communication medium is Twitter. This is when your audience are talking about you, without you knowing, especially if you don’t follow on Twitter.

There have been a number of articles written about whether Twitter is hurtful or useful when it comes to conference participation. For me, I don’t mind as it provides me with insight on to how well I’m doing and being more of a content speaker, I can change gears on the fly.

Join us for my presentation and Etsko Schuitema’s presentation on the 9 April at our chapter meeting.

I’m offering my Johannesburg readers an opportunity to attend our chapter meeting as my treat, so its contest time.

The winner gets a free pass and dinner on me. Value R250.

Here is how you can enter:

  1. Blog entry: leave a comment on this blog telling me how you would use Twitter as a speaker
  2. Twitter entry: Retweet this blog post using the hashtag #psasatw

I will choose a lucky winner on Wednesday 8 April 2015. Good luck and I look forward to connecting with you both at the event and twitter.

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