The festive season is upon us and you will certainly start noticing stores with their decorations and specials being displayed. The same is the case for online marketing. You will see that online stores are starting to promote their specials and discounts and are using high quality content to draw the interest and attention of the target audience.

Below are three holiday marketing tips to add a little cheer and sparkle to your online marketing campaign and to keep your products and services at the top of your consumer’s Christmas wish lists:

  • Get festive with your promotions – use eye-catching, festive emails and holiday cards to promote special offers that you have available. You can also make your offers time sensitive to encourage consumers to buy now rather than later.
  • Spread cheer with holiday themed social content – if your business doesn’t have a holiday themed logo, cover photo and promotions on offer, your customers are soon going to think you have no Christmas cheer. Social media is the best way to get those fun holiday themed pictures and specials out there. Make the content engaging and fun – nurture the festive spirit of Christmas and soon your client base will be just as excited as you are.
  • Build brand awareness through giving – it’s the perfect Christmas gift. Most people take the time to be charitable over the festive season and if you are actively involved in giving back to the community and those less fortunate, you will be able to build brand loyalty and trust. You can keep your audience updated on your progress via email marketing and social media updates – perhaps you can even get them involved.

Simplify festive season online marketing with WSI

At WSI we are experienced in the world of online marketing. We work tirelessly to create social media, mobile and content marketing strategies that work. We can offer you a variety of online services such as search and SEO strategies, social media networking and marketing, social media optimisation, mobile marketing and content creation.

To find out more about our online marketing strategies and services, contact us at WSI today.

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