When it comes to dominating the digital marketing world, an impressive, concise digital marketing strategy is essential, acting as a map to guide you closer and closer towards achieving your goals. The following is the key to making sure that your digital marketing strategy is up to the task:
- Make certain that you stay up to date with industry trends and changes,
- Ensure that you keep inspiring yourself, and
- You should continue to flex those ‘creative muscles’ whenever you have the opportunity.
Below, we take a look at a few books that will help you to do exactly that.
This book focuses on providing guidelines for combining discipline and creativity. As the author himself has said, “Great creators embrace a principle of thinking and a discipline of doing”. The book will help you to create your very own creative process that can be applied to practically any aspect of your life, from work to personal hobbies and more.
‘The Workplace Writer’s Process: A Guide to Getting the Job Done’ by Anne Janzer
If content marketing forms a big part of your digital marketing strategy (as it should!), this book will assist you in creating the very best content possible. It details the best practices for approaching writing work depending on the type of content writer that you are (from inadvertent writers to aspirational writers and everything else in between).
‘Launch: How to Quickly Propel Your Business Beyond the Competition’ by Mike A. Stelzner
Mike Stelzner is the brains behind the super successful media company known as the Social Media Examiner. This book is partly the inspirational story of how he went about building the company from the ground up, and partly a roadmap to building your own media company by focusing on the client and their needs, rather than on simply selling something.
Getting your digital marketing strategy up to scratch is simple when you rely on the experts for assistance. For information about the online marketing services offered by WSI OMS, do not hesitate to get in touch.