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Reasons Why Your Digital Marketing Strategy is Failing

Posted by on Jun 20, 2017 in Digital Media Marketing | 0 comments

 Despite hard work and plenty of planning, your digital marketing strategy just doesn’t seem to be generating the results that you’d hoped for. Don’t worry – we know why:  Your Content Marketing Efforts Are Sub-Par or Non-ExistentContent marketing is the easiest way in which to put your business on the map within the digital realm. So, if you’re not dedicating enough time and effort to content creation, curation and promotion, you’ve already

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The Biggest Digital Marketing Challenges for SMEs

Posted by on Jun 14, 2017 in Digital Media Marketing | 0 comments

Digital marketing is essential for all types of businesses, regardless of their size. Unfortunately, without a hefty budget, making it work for you can pose a challenge. Below, we look at some of the biggest challenges regarding online marketing that SMEs are faced with today.   Building a Following on Social Media Without enough cash for paid advertising, building a following on social media can be a challenging task. The good news is that with plenty of creat

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3 Steps to Increasing Conversions on Your E-Commerce Website

Posted by on Jun 13, 2017 in Digital Media Marketing | 0 comments

Is your e-commerce website not yielding an impressive enough bottom line despite all your digital marketing efforts? Fear not! Here are the 3 simple steps to follow to increase conversions, courtesy of WSI OMS:  Say Goodbye to Shipping / Delivery CostsCountless e-commerce business owners have no idea how much of a (negative) impact shipping or delivery costs can have on the customers’ decision of whether or not to buy. Do yourself a favour and get rid of

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Website Design Tips for Small Businesses

Posted by on May 24, 2017 in Website Design | 0 comments

As a small business, a gorgeous website design is one of your strongest tools when it comes to succeeding in the world of digital marketing. Here are helpful tips from the team at WSI OMS for improving your game and decreasing your bounce rate:    Don’t Worry Too Much about Code While a highly intricate and over-developed website sounds like the stuff that dreams are made of, it often isn’t a viable option for smaller businesses that need to kee

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3 Digital Marketing Errors Most Small Businesses Are Making

Posted by on May 18, 2017 in Online Marketing | 0 comments

Countless small business owners worry about how their seemingly tiny budget can ever compete with the gargantuan amounts that so many other enterprises are spending when it comes to digital marketing… and this is mistake number one! The good news is that with the right planning, a dedicated team (no matter how small) and the ambition to make online marketing work for you, there is no reason why a small business can’t make a lasting impact within the digital sphe

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