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5 Helpful Tips to Improve Your Email Marketing

Posted by on Jun 15, 2017 in E-mail Marketing | 0 comments

Email marketing is a wonderful, cost-effective way in which to connect with your customers.  When done right, it can lead to a massive boost in sales, social media followers and interest in your business in general. Here are 5 helpful tips from the WSI OMS team to help you make the most of your next campaign:  Conduct A/B TestingIn doing so, you will get a better idea of what your audience best responds to in terms of subject lines, image placement, conten

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We Know What Your SEO and Digital Marketing Strategy is Missing

Posted by on Apr 27, 2017 in Articles | 0 comments

By now, every quality SEO/digital marketing strategy will include content marketing and social media. If yours does, good on you! However, seeing as though the realm of online marketing has changed so much over the last few months, there is a good chance that your digital strategy might still be missing one or two of the following components:  Internal Linking When it comes to link building, for most companies that are looking to improve their SEO, the f

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Four Best Practices To Create Content That Attracts The Right Visitors

Posted by on Apr 12, 2017 in Content Marketing | 0 comments

It has been proven over and over again that content marketing is the best way to guide your prospects down the sales funnel and keep your existing customers coming back for more. In fact, at WSI, we try to avoid the overused phrase that “content is king”! However, as with all clichés, it is based on a home truth. However, churning out lots of content is only beneficial if is attracts the correct target audience. Your email newsletters, social media posts, and w

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Reduce, Reuse, Recycle with Facebook Retargeting

Posted by on Mar 30, 2017 in Social Media Marketing | 0 comments

Have you ever visited a website to look for a particular product or service, and then later – on a completely different site – noticed an advertisement for the website you were on before? Freaky, right? Not really! Even in the world of digital marketing, you can reduce your effort, reuse what you already know about your leads, and recycle your message. A recent study determined that Facebook ad clicks are increasing by 70% year on year; and ad click-through rate

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Why Snapchat is the next big thing in digital marketing

Posted by on Dec 15, 2016 in Social Media Marketing | 0 comments

Ever wonder why people on your Facebook or Instagram feed have dogs on their faces? It’s called the puppy filter and it’s becoming an increasingly popular app. This new image and video based app change the game completely when it comes to real-time video and picture sharing on social media and in the digital marketing sector – it’s the must-have app for your business.   Snapchat is taking over the marketing world Snapchat is a great way of showcasin

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