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Are You Using YouTube’s Community Tab?

Posted by on Apr 11, 2018 in Social Media Marketing | 0 comments

YouTube launched a Community tab about a year ago. But, many people still aren’t making use of this functionality. The Community tab was launched in response to Google Plus, which has ultimately failed. Facebook is adding more and more video to their platform, so another reason why YouTube launched the Community Tab is to take on Facebook as a social platform. The Community Tab allows you to add text, animated gifs and images. You can also let your community know

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3 Ways to Make Money on YouTube without Relying On Adsense

Posted by on Apr 10, 2018 in Social Media Marketing | 0 comments

Want to learn how to make money from your YouTube channel? Then this blog post is for you. Whether you have 100 or 100 000 subscribers on your channel, you would obviously like to be rewarded. Here are a few ways that you can turn your YouTube channel into an income generating machine:Super ChatYouTube brought in this feature a while ago and it is quickly gaining momentum. Super Chat is where people can buy a chat on your live stream so that their chat is pinned

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How Marketing Automation Supports Lead Generation

Posted by on Apr 9, 2018 in Lead Generation | 0 comments

Marketing automation is a tool that automates and measures all your digital marketing tasks. You can think of marketing automation as a handy digital robot that takes on all the tedious tasks that you generally procrastinate to do.Essentially, a marketing automation tool will market everything from your email marketing and lead capturing to your lead scoring. It can even automate your social media campaigns. Marketing automation supports lead generation by followi

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How to Use Facebook Campaign Goals

Posted by on Apr 5, 2018 in Facebook, Social Media Marketing | 0 comments

Have you started creating Facebook ad campaigns? When you set up a Facebook campaign, you will see that you can also create ‘Conversions’, which helps you to get people to take valuable actions on your website or app. You can use the Facebook pixel or app events to track and measure conversions. If you want to track goals such as adding payment info or making a purchase, then you can start by filling in the ‘Conversions’ section of your Facebook campaign. Wi

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CEOs Need to Use Social Media to Connect and Build Trust

Posted by on Apr 4, 2018 in Social Media Marketing | 0 comments

The internet is part of our daily lives. We connect with friends, search for information, read the news and use it for work. The public do not usually trust CEOs. They trust their peers, the media and their friends. Many times, people don’t even see CEOs as a credible spokesperson for a company. To overcome this, the modern CEOs must:Share their stories in personal ways, Be accessible to their employees, and Even be accessible to the public (to an extent).Audi

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