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Mistakes to Avoid When Growing Your Brand on Instagram

Posted by on Jul 17, 2018 in Instagram, Social Media Marketing | 0 comments

Getting the hang of any social media marketing platform usually involves a bit of trial-and-error. If you are trying to grow your brand on Instagram, here are some of the top pitfalls to avoid:   Not Understanding the Algorithm Instagram’s algorithm used to be chronological, but to many a brands’ dismay, this has been changed. Nowadays when you post a picture, it’s initially only posted to about 10% of your followers; if it gets a good number of likes and

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How Entrepreneurs Can Become More Memorable on Social Media without Spending Money

Posted by on Jul 16, 2018 in Social Media Marketing | 0 comments

If you’re an up-and-coming entrepreneur, you need to leverage platforms like social media. Not only does this give you access to the people you want to do business with, but it can save you a lot of money (especially if you don’t want to blow your marketing budget on paid advertising). Social media marketing is free, but there are so much noise and so many people out there that you’re not going to stand out if you don’t have a solid strategy in place. Keep t

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How to Get More Relevant Followers on Instagram

Posted by on Jul 11, 2018 in Instagram, Social Media Marketing | 0 comments

Want to be Insta-famous? Of course, you do! Being famous on Instagram can help you make more money. Here are a few tips to help you get more followers on one of the most popular social media platforms:   Go after Relevant Followers One of the most common pieces of advice is to find very popular Instagrammers in your niche and start commenting on their pictures and liking their pictures. The idea behind this is that their followers will start noticing you and be inc

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What is the GDPR and Why Does it Matter?

Posted by on Jul 2, 2018 in Social Media Marketing | 0 comments

Privacy of personal information is affecting virtually every industry and country. The European Union’s GDPR is considered to be the most comprehensive framework to protect the privacy of personal information in history. Like many other laws surrounding the privacy of personal information, such as the POPI Act in South Africa, the GDPR has been established and set out with the goal to protect the information of consumers so that their privacy is protected and that

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How to Manage Your Business Social Media Accounts

Posted by on Jul 2, 2018 in Social Media Marketing, Social Networking | 0 comments

Social media marketing is a must-have for any business these days. As a small business owner, you may want to know how you can manage your corporate accounts without becoming a full-time social media slave. Here are a few things that you should do each day to manage your accounts effectively without making social media an all-consuming job:   Check For Mentions Reply to all comments and questions that are directed at your brand. People expect social media acco

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