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Here are the most common website customer experience mistakes

Posted by on Aug 7, 2017 in Website Design | 0 comments

The foundation for any online business or content marketing campaign is website design. You need a great website that is easy to use, loads quickly and properly, functions optimally on all devices – from desktops to tablets to I-phone – and is ideally a web design that can be easily upgraded by your developer to function on, and with, whatever technology they cook up next. So it’s all about cross-device functionality – or is it? Far from it! That is crucial,

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Old-School SEO Tactics That Could Still Benefit Your Business

Posted by on Jun 29, 2017 in SEO | 0 comments

Keyword stuffing definitely isn’t going to do your SEO and Google ranking any favours. However, there are indeed a few old-school tactics that many of us have forgotten about that still have the potential to add value to our digital marketing efforts. We investigate below:  Link Building  Good quality links from other reputable websites is still a massive rankings booster! Because of this, it still pays to build mutually-beneficial relationships with

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Website Design Tips for Small Businesses

Posted by on May 24, 2017 in Website Design | 0 comments

As a small business, a gorgeous website design is one of your strongest tools when it comes to succeeding in the world of digital marketing. Here are helpful tips from the team at WSI OMS for improving your game and decreasing your bounce rate:    Don’t Worry Too Much about Code While a highly intricate and over-developed website sounds like the stuff that dreams are made of, it often isn’t a viable option for smaller businesses that need to kee

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6 Ways Your Website Design is Hurting Your Business

Posted by on May 11, 2017 in Website Design | 0 comments

At the end of the day, if your website design isn’t quite up to scratch, all that money that you are spending on content marketing and SEO is in vain. Here are 6 ways in which your web design could be hurting your business, as well as a few tips for making some much-needed improvements going forward:  Using Splash Pages It doesn’t matter how well your splash page has been designed – it is for sure increasing your website bounce rate quite dramaticall

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Why You Need to Get Rid of Your Website’s Doorway Pages

Posted by on Feb 27, 2017 in Website Design | 0 comments

While doorway pages used to be a beneficial aspect of SEO marketing and web design, Google announced in 2015 that it was officially ‘closing the door’ on them. Thanks to the rise of content marketing, doorway pages have become irrelevant and detrimental to a website’s rankings. Below, we take a look at what doorway pages actually are, and why it is so important that you remove them from your web design as quickly as possible.   What are doorway pages? Doo

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