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The Twitterverse Awaits New Bookmarking Feature

Posted by on Jan 4, 2018 in Social Media Marketing, Twitter | 0 comments

With so many tools at one’s disposal when it comes to social media marketing, the platforms themselves need to be constantly evolving to live up to users’ expectations and desire for new, exciting features. Luckily, Twitter very rarely disappoints when it comes to this! The brains behind the operation have recently announced that we can look forward to a brand-new feature. Learn all about it below:The “Save for Later” Up until now, if a user wanted to

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Facebook’s Exciting New Easter Eggs

Posted by on Jan 3, 2018 in Facebook, Social Media Marketing | 0 comments

Over the past few years, Facebook has consistently surprised its users with exciting new features and quirks. And it certainly didn’t disappoint this time around either! It has just added a multitude of hidden Easter eggs that you can unlock by typing in special words on the platform. Basically, when you add certain words into your status or comments, colourful animations pop up, making the whole Facebook experience that much more entertaining.Which Words? 

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Digital Marketing and Social Media Marketing: What’s the Difference?

Posted by on Dec 28, 2017 in Social Media Optimization | 0 comments

When you first start making the most of the online world when it comes to promoting your business, you will be told that you need both a solid digital marketing strategy, as well as a well-structured plan of action for social media marketing. The question is, what is the difference between the two? We investigate below.What is Digital Marketing? Digital marketing is all about using the digital tools available (i.e. PPC advertising, SEO, content marketing, ema

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Are You Making These Social Media Marketing Mistakes?

Posted by on Dec 21, 2017 in Social Media Marketing | 0 comments

Social media marketing may seem incredibly straightforward. It’s all about posting and interacting with your customers, right? Indeed! While the process itself is quite simple, there are many ways that one can go about it. The question is, is your approach to social media marketing leading to a decline in customer trust and loyalty? Here are a few social media marketing mistakes that could be causing harm to your online reputation:Using Stock Images As conv

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What You Must Know about Online Reputation Management for Small Businesses

Posted by on Dec 13, 2017 in Social Media Marketing | 0 comments

Building a positive online reputation is an important step when it comes to solidifying the success of a small business. The question is, how exactly does one go about doing this… and doing it successfully? We look at a few important facts about online reputation management for small businesses below.You Must Start Taking Content Marketing Seriously The bottom line is that the more quality content you put out there, the greater and faster your reputation wi

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