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Native online advertising can attract more visitors to your website

Posted by on Nov 14, 2017 in Online Marketing | 0 comments

There are many online marketing tools that can help you attract new visitors to your website, and increase your online exposure – from paid Facebook advertising, to Google Adwords and banner adverts. You’ve probably used, or at least heard of, all of these. But what about native advertising? Native advertising is a relatively new form of online advertising, where adverts are designed to blend in with a website’s look and feel. This is a more unobtrusive fo

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Don’t make these hashtag mistakes

Posted by on May 22, 2017 in Instagram, Social Media Marketing, Twitter | 0 comments

Hashtags have become commonplace in social media marketing, making it easier for you to reach specific audiences and encourage more engagement from both your followers and your potential soon-to-be followers. However, using hashtags isn’t as clear-cut as it may seem. Here are four of the biggest hashtag mistakes that businesses are making on Twitter and Instagram:  Making them too long Hashtags always make more of an impact when they are short and sweet.

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Mistakes businesses make on their Facebook page – and how to avoid them

Posted by on May 8, 2017 in Facebook, Social Media Marketing | 0 comments

Social media marketing is both a science and an art that requires plenty of trial-and-error at first. Luckily, WSI OMS is here to save you time by providing you with expert insight into the most common mistakes that businesses make on their Facebook page – and how best to avoid them.    Deleting negative feedback Deleting negative feedback makes it seem like you’ve got something to hide, and that you aren’t concerned with making sure that all yo

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What is LinkedIn advertising all about?

Posted by on Apr 24, 2017 in Social Media Marketing | 0 comments

LinkedIn advertising is a type of social media marketing that most businesses should consider as part of their social media marketing strategy. It is one of the internet’s fastest growing networks, with an estimated membership of 467 million people at the end of last year. Here are the facts that you need to know:  How it worksLinkedIn is a straightforward, DIY online advertising solution that lets you create your own ads and target them according to jo

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5 common PPC mistakes you need to avoid

Posted by on Apr 17, 2017 in PPC | 0 comments

When it comes to digital marketing, pay per click advertising is a great way to get more leads, a lot more website traffic and better brand awareness in general. However, PPC is not as easy as it sounds. In fact, some might even call it an art… an art that requires plenty of time and dedication to master. If you’re struggling to get it right, save yourself the hassle of figuring out the pitfalls and look at WSI OMS’ list of 5 common PPC mistakes you need to av

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