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Dominate Facebook Ads With These Two Top Tips

Posted by on Mar 20, 2019 in Facebook, Social Media Marketing | 0 comments

Facebook Ads are perhaps the best form of online advertising around today. Why is that? Facebook has over 2 billion users around the world, and because Facebook collects so much data from these users, including you and me, you can leverage that data to reach potential customers. The key is to run targeted ads on Facebook. And, you can do that by building custom ads through the Facebook Ads Manager platform. There are a couple things you can do to achieve this:Tar

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Setting Up a Facebook Business Page That Allows the Public to Engage With You (Or Not)

Posted by on Nov 21, 2018 in Facebook, Social Media Marketing | 0 comments

It is important to have more than one person assigned to manage your Facebook business page in case the profile of the person who created the page is ever compromised. Under the Page Roles tab in Settings, you can choose different roles such as Admin, Editor, Moderator, Advertiser, Analyst and Live Contributor. These roles give people varying degrees of access to page functions. Include at least two administrators to manage all aspects of the page and add the rest o

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Text On Top Of Images in Instagram – Yay or Nay?

Posted by on Nov 16, 2018 in Instagram, Social Media Marketing | 0 comments

Some “Instagram purists” believe that you should never add text on top of a photo in Instagram, but if you look at the engagement rates of photos in Instagram, then it is clear that this is a great way to grab attention. The reason for this is that people scroll through photos on Instagram quite quickly, so you do not have a lot of time to pull them in. If you have a massive offering, for example a 40% off offer, then putting it in your photo caption might not b

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Smarter Ways to Write Your Instagram Bio and Photo Captions

Posted by on Nov 15, 2018 in Instagram, Social Media Marketing | 0 comments

Are you using Instagram as part of your social media marketing strategy? Here are a few advanced tips to consider when writing your Instagram bio and photo captions:Be Smart With The Link In Your BioYou can include a link in your Instagram bio. Use this link to direct people to more content. You may not necessarily want to send them directly to your e-commerce website, but rather to your blog or YouTube channel instead. Consider where your Instagram followers ar

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Set Up Your Instagram Account for Success

Posted by on Nov 14, 2018 in Instagram, Social Media Marketing | 0 comments

Instagram and Snapchat are competing with each other, which has led Instagram to launch a number of features that are giving Snapchat a run for its money. Instagram is a great tool for marketing and it is really coming to its own. Instagram added Stories earlier this year, which is a great addition, but has unfortunately led to many people reporting lower engagements with Instagram’s feed. This is something that business owners and internet marketers need to take

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