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Text On Top Of Images in Instagram – Yay or Nay?

Posted by on Nov 16, 2018 in Instagram, Social Media Marketing | 0 comments

Some “Instagram purists” believe that you should never add text on top of a photo in Instagram, but if you look at the engagement rates of photos in Instagram, then it is clear that this is a great way to grab attention. The reason for this is that people scroll through photos on Instagram quite quickly, so you do not have a lot of time to pull them in. If you have a massive offering, for example a 40% off offer, then putting it in your photo caption might not b

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Smarter Ways to Write Your Instagram Bio and Photo Captions

Posted by on Nov 15, 2018 in Instagram, Social Media Marketing | 0 comments

Are you using Instagram as part of your social media marketing strategy? Here are a few advanced tips to consider when writing your Instagram bio and photo captions:Be Smart With The Link In Your BioYou can include a link in your Instagram bio. Use this link to direct people to more content. You may not necessarily want to send them directly to your e-commerce website, but rather to your blog or YouTube channel instead. Consider where your Instagram followers ar

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Set Up Your Instagram Account for Success

Posted by on Nov 14, 2018 in Instagram, Social Media Marketing | 0 comments

Instagram and Snapchat are competing with each other, which has led Instagram to launch a number of features that are giving Snapchat a run for its money. Instagram is a great tool for marketing and it is really coming to its own. Instagram added Stories earlier this year, which is a great addition, but has unfortunately led to many people reporting lower engagements with Instagram’s feed. This is something that business owners and internet marketers need to take

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Do a Test Broadcast Before You Go Live On Facebook

Posted by on Nov 13, 2018 in Facebook, Social Media Marketing | 0 comments

After you have checked your internet speed and set up all the equipment you need for your Facebook Live stream, you will need to do a test broadcast. Here is what to do:Press the Live button but make sure the Live Broadcast is going only to you. In the Facebook settings, you get to choose who the broadcast is going to. There is an option to broadcast to “Only Me” which means that nobody else will be able to see it. During this test, make sure that the backgrou

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Setting up Your Equipment for Facebook Live

Posted by on Nov 12, 2018 in Facebook, Social Media Marketing | 0 comments

The last thing you want to do when you go live on Facebook is tweaking and changing things. Here is how to set up your equipment for Facebook Live:Check Your Upload SpeedBefore you start filming, make sure you have at least a 2 to 2.5 Mbps for Facebook Live. Be aware of other people who may be sharing your internet connection. If you are in an office, other people may start downloading files, which can slow down your internet speed significantly. If your interne

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