Mobile Marketing Statistics That May Change Your Digital Marketing Strategy In 2019

Posted by on Mar 12, 2019 in Mobile Marketing | 0 comments

Look around you and you will see many people enamoured with the content on their phone. If you’re not paying attention to mobile devices in 2019, then you are going to get left behind. Here are five statistics that may change your digital marketing strategy this year:Users Spend 69% Of Their Media Time On Smart PhonesThis means you are more likely to engage with people on their mobile phones than on desktop computers. If you are not optimising for mobile, then

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A Guide To Advertising Your Digital Marketing Franchise – Google Ads

Posted by on Feb 7, 2019 in Digital Media Marketing | 0 comments

Looking to advertise your digital marketing franchise online? You can use Google Ads to advertise your digital marketing franchise. Google is able to serve geo-targeted ads. Google AdWords is able to serve ads to your target market. Your potential clients can see your ads on Google. Let us take a look at some tips:   Location Settings In Google AdWords Would you like to run a successful campaign for your digital marketing franchise? Then it is important to know

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4 Video Marketing Trends To Look Out For In 2019

Posted by on Jan 29, 2019 in Digital Media Marketing | 0 comments

The start of a New Year is the perfect time to look at some of the video marketing trends that may emerge. Video has grown in popularity with more and more people watching video content on YouTube, Facebook and Twitter and the rise of native video advertising on the web. It is projected that 80% of internet traffic in 2019 will come from video, and businesses are jumping on the bandwagon. For example, local telecommunications companies like MTN and Vodacom are enco

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How to Make Your Contextual Marketing Strategy More Effective

Posted by on Jan 23, 2019 in Content Marketing | 0 comments

Much of today’s marketing fails because it does not reach the right customers at the right time. Contextual marketing provides an alternative to the ‘needle in a haystack’ approach of reaching audiences by offering the right content, to the right audience, at the right time. If you are not sure what it is, contextual marketing offers targeted advertising to a user based on their online identity and the content they have searched for. So, no, it is not a coinci

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Measure Your Customer Service

Posted by on Jan 16, 2019 in E-mail Marketing | 0 comments

It goes without saying that great customer service is king. But, how do you determine whether your clients are indeed happy with the service levels they are receiving? Well, don’t wait for a Hellopeter mention! Be pro-active and measure your service by asking your customers. Unfortunately, using traditional surveys for these purposes have a very low response rate. Enter the one-click email banner survey – it will provide you with surprisingly sophisticated f

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