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How to Structure Powerful and Memorable Content

Posted by on Apr 18, 2018 in Content Marketing | 0 comments

One of the best ways to get people to your website and get them excited about your business is to create great, quality content that you distribute on your channels. Whether you’re creating a podcast, a written piece, an infographic or a video, there are tools and techniques that you can use to help you structure and enhance your message.Remember that nobody cares about you or your business until you have grabbed their attention. So, what you need to do right at

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How to Curate Content for Your Website

Posted by on Apr 2, 2018 in Content Marketing | 0 comments

While most people know that content is king, they are equally aware of how much time and effort is involved in writing content and content marketing. Instead of being tasked with developing each piece of content yourself, you can use content curation to diversify your content strategy and give more value to your customers. If you have social media profiles, then you know how important it is to share content on a regular basis. This is only one of the reasons why con

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5 Ways AI Can Boost Your Website’s SEO

Posted by on Mar 20, 2018 in SEO | 0 comments

SEO is still the driving force behind most digital marketing strategies, and for good reason. Without ensuring proper search engine optimisation on your website, you are likely to get lost in the sea of businesses just like your own. Needless to say, the SEO world is a competitive one, presenting a number of challenges along the way to reaching, and maintaining, that number one spot in Google search. The good news is that AI (Artificial Intelligence) can help to mak

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Content Marketing: Reasons Why You Should Do a Regular Content Audit

Posted by on Mar 14, 2018 in Content Marketing | 0 comments

Whether you have plans to repurpose your content, or you simply wish to re-evaluate your approach to content marketing, performing regular content audits is an essential part of any successful digital marketing strategy. Here are a few ways in which regular content audits can help to improve your business and your online marketing efforts in general.Enhance Your Website’s SEO If you would like to see a positive change when it comes to your SEO rankings, a c

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How to Manage Multiple Social Media Accounts Effectively

Posted by on Mar 5, 2018 in Social Media Marketing | 0 comments

Social media is designed to suck us in and it’s designed to occupy a lot of our time. If you are tasked with managing multiple social media accounts, then it’s highly recommended that you use a scheduling tool such as Buffer or Hootsuite so that you can stay on top of everything. These social media tools enable you to pre-schedule your content to multiple platforms at the same time. This way, you can plan what content you want to post in advance. It also allows

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