5 ecommerce website design tips

Posted by on Jun 7, 2018 in Ecommerce, Website Design, Website Development |

Online marketing for ecommerce websites can be very complicated because there are so many different things that you can do. Here are a few tips that we recommend ecommerce sites focus on first:   Use a good shopping cart Shopify, Woo commerce and Big Commerce are shopping carts that work very well. Not only do they seamlessly slot into website designs, but they are also great for SEO and paid search. These carts have everything you need to scale your business and you will also have the support team you need to back you up.   SEO your product pages You need to spend time optimising your product pages for both SEO and design. Make sure that your products have descriptive titles (don’t list a product by a name that only you would recognise – opt for something that people would be searching for online). Do some keyword research to figure out what people are searching for and write a good product description as well.   Professional product shots Product photography is very important. Hire a professional to take clear, smooth and high-quality images of all your products. If you can do a product video, this can also be massively valuable.   Trust badges Include trust badges on your pages. If you offer fast shipping or free shipping, for example, this should be displayed in a way that grabs attention.   Product reviews People want to know that other consumers have bought your product and that they are happy with it. Ask for reviews and include them underneath the product descriptions.   Need help with your website design or digital marketing strategy? Then http://www.wsioms.co.za/contact-us contact WSI OMS today. Please follow and like...

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Website design tips

Posted by on Jul 6, 2011 in Website Design |

Website design is slowly becoming an art form of note, with more creative and innovative sites being born every day. When browsing around for new types of website animation, sound, video and interactivity, you will find that the plethora of options and creations on the internet are indeed astounding. Before all the bells and whistles though, make sure you’ve got the basic website design rules down. Keeping your web layout clean is a no brainer. Not only does this make the site more visually appealing, but it’s beneficial for search engine marketing as well. Don’t worry too much about text fonts, apart from your selection of a universal and readable font. Navigation, it goes without saying, should be clear cut and not straying too far from the established norms. Users like familiarity in this structure and the three clicks rule should be maintained (your website user should never be further away than three clicks to get the information they desire). Meta tags While you may not be an SEO (Search Engine Optimisation) expert, it’s important to work alongside one so that search engines are able to pick up your website. Meta tags, meta descriptions and keyword are vital (even if you’re not doing SEO on the entire website). Be careful to choose them carefully as they will help generate traffic to your site. These little technical considerations will stand your website on good ground in the collective clutter that is the internet. Simple is better and faster, improving user experience and ensuring a steady flow of traffic to your website are some of the ground rules that need to be adhered to when building a new website. Please follow and like...

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