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Digital marketing tips: What you need to know about online influencers

Posted by on Nov 2, 2015 in Online Marketing, Online Reputation Management | 0 comments

The digital marketing arena has changed so much over the years. In the past you could rely on a solid search engine optimisation strategy to show your potential clients your value. Today, people rely on the opinions of people they trust when they make purchase decisions online. The people who own these opinions are called online influencers and can mean a lot to your online strategy. Here are a few things you need to know about online influencers: They have a huge f

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Ten time management tips for social media managers

Posted by on Oct 28, 2015 in Social Media Optimization, Website Optimization | 0 comments

Managing a social media portfolio is no simple task. With comments and reactions happening in real time, across all different time zones, a manager tasked with this has to be made of strong stuff. Time management is crucial to the smooth running of such an operation, as is planning. Without these, a social media manager could easily be overwhelmed, drowned in work that seems to have no office hours and end up quitting or burning out, neither of which are attractive

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Five Video Content Marketing Myths that Need to Go Away

Posted by on Sep 15, 2015 in Content Marketing, Visual Marketing | 0 comments

Video marketing is fast becoming a favourite means of marketing. Why? A one minute video holds the same value as 1.8 million words. Not only does a video speak a million words but it also reaches a vast audience, as about 100 million people watch online videos daily. Consequently a few myths about video marketing have been created. Here are five video marketing myths that have been busted:The duration of videos should be short. Most people have been informed that

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Digital marketing tips: What services should your ecommerce site be offering customers this spring?

Posted by on Sep 7, 2015 in Digital Media Marketing | 0 comments

Running a successful ecommerce website is hard work. Many people underestimate the time and planning that goes into launching a good online store. Our website developers have designed many ecommerce sites and come up with a list of vital services that you need to offer website visitors in order to convert them into buyers. These things include the following: Trust signals If you’re asking for money online, then you need to be trustworthy. Even if you’ve got the

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The beginners guide to growing your subscriber list through content marketing

Posted by on Aug 25, 2015 in Content Marketing, Copywriting | 0 comments

In this digital era, content marketing is really an ace all online marketers need to have down to a tee as well as up their sleeve. When you are branching out into the digital world in an attempt to make a name, as well as following for yourself, the beginning phases can truthfully told, be some of the hardest. Trying to figure out exactly how you will be growing your subscriber list from zero to a good few tens of thousands of followers can really seem like an unma

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