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Five Areas Your SEO Campaign Should Be Focusing On

Posted by on Jan 23, 2017 in SEO | 0 comments

SEO – Search Engine Optimization – is considered the holy grail of digital marketing. In order to “win” the search engine ranking race, no digital marketing strategy is complete without attention being given to this pivotal aspect. However, as with so many holy grails, a lot of unnecessary mystery has been cast over it. We break it down into five areas on which you should be focusing. Search Engine Optimization Simplified Judicious website design, valuable c

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Mobile Marketing: Everything You Need to know about the Google Mobile-first Index

Posted by on Jan 12, 2017 in Content Marketing | 0 comments

If the world hadn’t realized it before, the announcement of the development of the new Google Mobile-first Index reiterates just how serious the mobile revolution is. This index will still take a while to roll-out, however, Google’s main goal is to eventually use the mobile version of every website’s content to rank pages from that site, regardless of the device that is being used to browse the internet at any given time. Here’s everything else that you need

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3 Digital Marketing Trends to Watch Out for in 2017

Posted by on Jan 10, 2017 in Digital Media Marketing | 0 comments

2016 saw the continued growth of digital marketing via mobile devices – forcing all companies to embrace the power of mobile optimization and to ensure that their websites are 100% mobile-friendly and adaptable, or risk missing out on thousands of rands of new business.  We also watched the rise of incredible new apps like Pokémon Go; re-emphasising the benefits associated with app development and nostalgia-based marketing. The question is… what does 2017 hold

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What Are the Essential Social Networks for Your 2017 Marketing Campaign?

Posted by on Jan 9, 2017 in Social Media Marketing | 0 comments

Big brother is watching. Every click, view, and sign-up made on the internet are recorded somewhere. This data gives us valuable insight into the performance of various networks for your 2017 social media marketing strategy. Looking at these figures never fails to be astounding:Facebook has 1.59 billion active users (representing an 18% market share which is a full 7% more than its closest competitor, the Facebook-owned, WhatsApp.) Social media users have risen by

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Why WSI Is Your Best Choice for Quality Digital Marketing in 2017

Posted by on Jan 3, 2017 in Digital Media Marketing | 0 comments

To persuade you that WSI is your best choice for digital marketing in 2017, we are not going to throw the book of marketing clichés at you. Words like bespoke, amazing, unique, effective are banned from this blog. So too are over-used phrases such as “go the extra mile”, “good fit”, “paradigm shift” and “solutions–driven”. Rather we are going to share some telling facts with you, and from that, you can draw your own conclusion regarding why WS

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