New trends in online marketing are constantly popping up Trends are getting more savvy and unique and include Internet-video marketing, Internet-social network marketing and many more. Many experts advise that blogging is the most important of these trends and if not included in your Internet marketing strategy, you are missing out on an extremely important part of your traffic building opportunity. Here are a few tips on how you can implement blogging to its full prospective within your Internet marketing strategy. The key is to make blogging work for your business by understanding who your target market is. Implementing blogs should make you more flexible and the objective is to encourage additional traffic to your website by providing information to a wider audience then you would normally reach. The first tip is, ‘Make your blog interesting’. Insure you use engaging headlines on your blog. This makes your blog more searchable. When your post has a memorable and engaging headline, you engage the interest of many web users. With that, the user will find your blog and pick up more about your products or services. Once catching their interest, they hopefully will make a purchase and you will have a new customer. The key here is to use a memorable title to entice prospective customers to your business. Blogging as a part of your Internet marketing strategy might seems easy, however, you will need to quickly determine what works and what doesn’t. The second tip, ‘Keep your blog short and simple’. Blogs should not be story-like or boring. Choose your words carefully, use bullet points and  be honest. Provide benefit after benefit on your product or service. Web users want rapid gratifying differences that convince them to purchase your product and require reassurance that their buying decision is correct. With a simple, popular and obvious blog post, you are able to increase traffic to your website that should naturally lead to more business. The third tip, ‘Words are powerful’. Do not use egotistic and hard-to-understand words. Be aware of your customers and the language that they will understand and respond to. If you intend to attract customers globally, you must be aware of the limitations in the basic understanding of the message that you are trying to convey. Use elementary English words that explain clearly and are accepted by many. Do not use conditions that users cannot understand. Enormous or complicated words that are hard to pronounce do not assist with brand recognition or create an affinity for your product or service. Write your blog with a personal touch. Write as if you are talking to someone. Write in a simple yet interesting manner to gain the attention of your...