As an SEO expert, I know that agencies are largely reliant on efficient, quality software for monitoring, analysis and reporting of statistics and rankings and that choosing the most appropriate and budget savvy software for this can be quite a challenge. I have found the Advanced Web Ranking and Advanced Link Managerapplications from Caphyon Ltd to both be smart choices for any SEO manager. In my mind, version 8.6 of Advanced Web Ranking is the seo software tool needed for that hands-on approach to managing SEO customer relationships. I feel that building a strong connection with clients is integral to business success and is based on the delivery of promised services that meet or exceed expectations. Advanced Web Ranking helps me to deliver on these expectations and promises. Advanced Web Ranking can be used for any sized SEO operation, from a single user website to an international online marketing agency which handles multiple clients globally. Depending on what is required, there are a number of options available, namely the Professional, Standard, Enterprise and Server versions. WSI uses a pre-defined set of keywords to check rankings across a range of search engines, which provides data on website performance in specified target areas, allowing us to tailor make a more precise marketing approach. Our clients’ competitor websites can also be monitored, allowing for a more comprehensive analysis of a market sector and we can keep clients continually apprised of what others are doing. Competitor Keyword Ranking Graph I have noticed that this software is a popular choice with my colleagues when it comes to optimizing rankings and improving traffic to websites the world over. Advanced Web Ranking offers interactive and easy to use, real time reports that can be viewed on a desktop or on the website. Whereas in the past, some clients found SEO reports were long and difficult to follow, my clients have advised that they find that Advanced Web Ranking delivers a complete, easily understandable overview of analytics, rankings and linking data. This information can also be manipulated to reveal website position, the visibility of targeted keywords, website traffic, keyword revenue generation and link building profiles. AWR Overview Report Designed to mimic the easy to use look and feel of a web based application, Advanced Web Ranking allows SEO companies like WSI to efficiently manage their customers’ campaigns and develop ongoing targeted online marketing strategies. I have found that the program can be used as a simple monitoring tool, integrating with Google analytics but it is really designed for more sophisticated reporting and analysis, with online trend analysis through anchor texts and keyword finders. Notes can also be added to reports, explaining information in detail for clients to see....