Here is another video by common craft titled “Social media defined in plain English“. Once again I had a good laugh while watching the video and thinking to myself how easy this video makes it out to be.

In the video they use a metaphor-rich story of a town that changes as a result of everyone being able to make their own ice cream.

I would definitely recommend this video to everyone even if you know all the ins and outs of Social Media. This video covers the following:

  • Social Media’s role in giving people the power to produce video, music, etc. on the web
  • How social media compares to traditional media
  • How fans decide what will be findable and popular
  • Benefits to individuals and organizations

Taken directly for: http://www.commoncraft.com/socialmedia

“Social Media in Plain English” is a metaphor-rich explanation of Social Media. The video tells a story of a town that changes as a result of everyone being able to make their own ice cream. The video includes:

  • Social Media’s role in giving people the power to produce video, music, etc. on the web
  • How social media compares to traditional media
  • How fans play a role in deciding what should be findable and popular
  • The benefits of social media to individuals and organizations
  • [youtube]MpIOClX1jPE[/youtube]