Link Building is not the favoured pastime of SEO’s and Online Marketing strategists. It’s time-consuming, often frustrating and confusing but it’s unavoidable because ultimately, it’s still the trump card for getting a higher organic ranking. In this post I’m concerned with highlighting the effectiveness of an excellent one-way Link Building strategy (also called incoming links) and how quality one-way links can improve traffic to your website.

What are the Advantages of Building one-way Links?

  • You don’t run the risk of linking from you website to ‘bad neighbourhoods’ on the Internet
  • If you’re offering fresh and good content on your website then other websites will naturally link to your page

How can you get Quality Incoming Links to your Website?

While fresh content is one way to get quality Incoming Links to your Website, there are a number of other things you can do including:

  • Post in Blogs and Forums regularly
  • Make use of Social Networking sites
  • Article Marketing
  • Web Directories

All you need to do is come to a decision about whether or not you want to take on the responsibility of Building Quality Links to your website yourself, or hire a professional SEO service to do it for you. Hiring a professional is usually the better choice (if your budget allows) as they have ways and means of getting quicker results.