Visit Us On Twitter Visit Us On Facebook Visit Us On GooglePlus Visit Us On Pinterest Visit Us On Youtube Visit Us On Linkedin
Call us: +27 11 466 0371

Business blogging opens up new markets

Posted by on Dec 9, 2009 in Blogging | 0 comments

If you own a business, you need a blog! Business blog marketing opens up new market channels for your business.  According to Wordpress, there are over 18 million Wordpress blogs online.  That number (18 million) is just accountable for Wordpress blogs. There are over 18 million WordPress publishers as of November 2009: 9.2 million blogs hosted on WordPress.com plus 9.7 million active installations of the WordPress.org software. This clearly shows that people are

read more

How to start your social media marketing campaign

Posted by on Dec 7, 2009 in Social Media Marketing | 0 comments

Social Media Marketing is mostly used to increase the visibility of your products or services and to influence perception of your company brand.  Social Media Marketing is also used to interact with people that could be interested in your products or services.  Social Media is a powerful method to bring targeted traffic to your website or profile and you can increase the search engine rankings of your website or blog with it. Social Media Marketing is not just abo

read more

Make the Most of your Social Chatter

Posted by on Dec 7, 2009 in Social Media Marketing | 2 comments

The most critical factor in social media marketing is to engage in conversation. The simple fact is that marketing in the Internet world is not a one-way activity. Engage with your markets and customers: Make sure you update your fan pages and company profiles regularly on the social media (Web 2.0) tools that you use. This can include Twitter, Facebook and even your LinkedIn profile. If you are too busy, assign someone who is committed to responding to the conversa

read more

Live blog posting demo

Posted by on Dec 6, 2009 in Blogging, Business Opportunity | 10 comments

Live blog post demo I am currently presenting to the top performing WSI Internet Marketing Consultants on the uses of blogging and twitter for business. This group is really experienced so I don’t need to explain blogging in much detail. An interesting search term that I found today; “ is wsi internet consulting a scam ? ” Well anyone who is in attendance here today will know that we are a proud group and certainly an Internet Marketing company tha

read more

Who is your targeted customer?

Posted by on Dec 4, 2009 in Online Marketing | 0 comments

If your main goal (it should be) is to attract people that are interested in what you have to offer, knowing who your audience is and what they are looking for is crucial. Your website needs to be focused on a specific segment of people with a specific need.  Too many many people are trying to make their website too broad to cover everyone. The bottom line is…if you build a website for everyone, it will attract no one.  Except if you are Google. Build your w

read more

How to increase your brand visibility

Posted by on Dec 4, 2009 in Social Media Marketing | 0 comments

For many small and mid-sized businesses, you may find that you have very little online recognition so far. The time has come to promote your own brand by making your website visible and beginning to communicate regular updates through a blog mechanism. Blogging is another form of Social Media and the benefits of having one cannot be ignored At a minimum, the top result for a search for your brand name on major search engines should be your business website. If it is

read more

Social Media Monitoring Tools

Posted by on Dec 3, 2009 in Social Media Marketing | 2 comments

Listening to your audience, customers and potential customers is critical in this world of Social Media Chatter. The burning question for companies is: as an organization are you listening? If you have customers, most likely they’re talking about you to their friends, colleagues, and to anyone else who will listen and is in their social media sphere of influence. Once you are ready to embrace the reality of public dialogue, it is time to find out what people m

read more

See what others are saying about you before it’s too late

Posted by on Dec 2, 2009 in Social Media Marketing | 0 comments

Popular Social Networking websites like Facebook and Twitter are being used by consumers to make purchasing decisions and to discuss, inform, and share about the latest products and services. Those companies that choose to ignore the mass chatter online are putting their business and their reputation at risk. Earlier this year a very well-known soft drink company created an iPhone application to promote a new energy drink product. The application provides tips for t

read more

Social Media has levelled the Marketer to Consumer Playing Field

Posted by on Dec 1, 2009 in Social Media Marketing | 0 comments

The Internet, and more specifically Social Media, has taken massive steps in levelling the playing field between marketers and consumers. In the past marketers could keep a positive spin on consumer perceptions by managing their brand through a combination of traditional media advertising and news coverage. Only in extreme cases, newsworthy activities got large media exposure, and even then big brand companies had excellent PR departments geared to deal with crisis

read more

Internet Marketing Strategies that are guaranteed to increase your sales

Posted by on Dec 1, 2009 in Online Marketing | 0 comments

Do you have an Internet marketing strategy running concurrently with your marketing strategy? If not, here are seven proven marketing strategies you can use to boost online sales. I am constantly amazed by the number of people I meet who have absolutely no online marketing strategy. I am even more amazed by the number of people who believe all they have to do is buy a domain, slap a few HTML pages together (as cheaply as possible)and place them on a web host somewhe

read more