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Social Media Marketing Plan

Posted by on Mar 3, 2010 in Social Media Marketing | 0 comments

Social Media Marketing (SMM) is the new hype in the internet marketing world today. Most businesses are only realizing now what it could do for them even though it has been around for a while. What do most businesses do wrong when stepping for the first time into the social media arena? They don’t have set objectives and usually they lack an overall plan. They don’t know who their target audience is and they don’t know how they will broadcast th

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Hot Competition means you need HOT content, HOT links, HOT keywords and a HOT Internet Marketing Provider

Posted by on Mar 2, 2010 in Online Marketing | 0 comments

The combination of competition and ever-changing marketing capabilities means that many business owners don’t know where to begin when it comes to getting their site marketed online. Finding a provider that can help you generate website traffic through organic and long-lasting marketing tactics such as article marketing, videos, online press releases, a social media strategy and a website content blueprint and more is the first challenge. Only a few truly und

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Social Media Marketing boosts traditional marketing

Posted by on Mar 2, 2010 in Social Media Marketing | 0 comments

Social media marketing (SMM) should be used in conjunction with a traditional website marketing campaign. By combining them both you will increase your returning visitors to your website/blog, help other SEO efforts, lower your marketing costs, strengthen your brand, increase your visibility and credibility. Even though social media marketing (SMM) is different from traditional internet marketing, both can be used for the same purpose – to build leads and

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Have you lost interest in your blog?

Posted by on Mar 1, 2010 in Blogging | 0 comments

Do you have a blog for your business and it has not been successful? Have you lost interest in your blog? Does your blog have few or no comments and very few visitors? This can make a blog owner quite frustrated. What can you do to increase the overall performance of your blog and to attract more unique and repeat visitors? Let’s get back to the basics. One of the main focus points when starting a blog is having a set of objectives and a solid plan. What do

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Harness the web to work in conjunction with your existing offline campaign.

Posted by on Feb 26, 2010 in Online Marketing | 0 comments

By adopting integrated social media marketing strategies you will generate new consumer insights. Customers will continue to increase their time spent online and they need to be reached where they prefer to be reached at the time they want to be reached. Here are 3 web marketing trends to consider: 1) Blend Online With Offline Campaigns There are two parts to this trend. First is the optimization of web sites, specifically efforts in blogs, social media, search e

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Using Twitter to Generate Leads and Get Business

Posted by on Feb 26, 2010 in Twitter | 0 comments

Social Media Marketing is in the process of turning into a mainstream advertising medium because it provides the perfect platform to find the people looking for your products and services right now. Gone are the days of relying solely on methods like cold-calling to find your prospective customers, they’re now waiting to be found on Social Media. Twitter is a social networking site at the forefront of this phenomenon. Get on Twitter now so your business doesn’t miss out on the action. And if you’re already on Twitter then you should be ready and willing to respond to the wants and need of people out there with your products, services and solutions. However, many people don’t know how to turn a random Tweet into a lead. The few pointers I’ve outlined below should help you generate leads on Twitter. Target your area with Twitter Geotargeting Use Twitter Search to find Tweets in your region Use a Twitter Client like TweetDeck or Seesmic to receive real time results so you can reply on time TwitHawk is a tool that fins tweets for you. This tool uses custom search queries to target potential clients and sends you an email notification when it finds a match. It’s perfect for those of you who just don’t have time for Twitter. Participate in Conversation Always respond to Tweets directed at your organisation and try to respond to Tweets that are about your industry. Tweeps (Twitter users) will feel special if they find a deal through Twitter. For example, if you run a pizza joint and you come across someone Tweeting about pizza, then you can respond with a Tweet like “@pizzalover Come in and get a pizza from me and I’ll give you a free Coke with it.” Using TwitHawk you can setup a list of auto-responders that can rotate in reply to Tweets. Make sure you keep an eye on the results so you can reply personally when necessary. Do Something Different Turn your virtual followers into walk-in customers by offering something different on Twitter. A good idea is to distribute discount codes that are for exclusive use for those following you on Twitter. Run a Competition Offer a prize that make your followers Retweet your message. Competitions run on Twitter are attractive to Tweeps because they’re easy to enter and free. Twitter Marketing Works Twitter marketing works and if you spend enough time with it you’re bound to reach a level that few businesses achieve without spending huge amounts on traditional media. Become a thought leader in your industry on Twitter and people will follow you. They’ll be influenced by your knowledge and honesty and will start buying from you because they know they are getting good service and a reliable product from you. WSI’s Social Media Marketing services can help you: Create a buzz online Build a following Communicate with prospective/current customers Contact us now for Social Media...

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Best guide on Twitter tips by far

Posted by on Feb 26, 2010 in Twitter | 1 comment

Twitter the ultimate micro blogging tool is excellent for staying in touch, business opportunities and marketing efforts. There’s so much you can do for your business on Twitter. I have found an excellent resource of Twitter tips. You can find the full list here with hundreds of Twitter tips nicely organized into categories. http://thesocialmediaguide.com.au/2009/08/20/twitter-tips-ultimate-guide/ Find below the Twitter tips in the category “BusinessR

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Internet Marketing Plan

Posted by on Feb 26, 2010 in Online Marketing | 0 comments

Internet Marketing is an essential component to increase the visibility of a website, blog or any other online profile.  As with a traditional marketing campaign, a strategic Internet Marketing plan needs to exist in order to gain the best results from your website.   A website is a powerful business tool and without a marketing plan, it could be a drain on your finances. While it is perfectly okay to have a website that simply contains contact information, why s

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Your blog is a magazine of the future

Posted by on Feb 24, 2010 in Blogging | 0 comments

Business blog marketing is the process of promoting your business with a blog.  A blog is an excellent Web 2.0 tool. You can look at a blog as a magazine of the future and they have become a leading presence on the internet with all the social media activity involved. Blog marketing is also one of the best ways to learn and transmit industry specific news that will be available to the public as soon as you broadcast it. Blog marketing has become the joiner between

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Why you need a social media policy for your business

Posted by on Feb 24, 2010 in Social Media Marketing | 0 comments

Social media has been incorporated into our daily lives at the office and at home.  What is the first thing you do when you switch on your computer at the start of the day?  Open Facebook?  Start tweeting?  View some videos on YouTube? Read some RSS feeds? Are you using these social media tools to the best advantage for your business? A good well planned social media policy will create a better informed group of social media users within your company.  With the

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