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SEO mistakes to avoid

Posted by on Feb 11, 2010 in SEO | 2 comments

There’s a couple of mistakes that can completely destroy your search engine rankings. Search Engine Optimization (SEO) is vital to get good rankings and to stay at the top of the search engine result pages. Using any of the techniques listed below, can ruin your rankings significantly and you can lose your precious spot on the search engines. Find below a couple of tips that you should never implement on your website or blog. No text content Most search engine

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How to measure Social Media success

Posted by on Feb 11, 2010 in Social Media Marketing | 0 comments

How do you measure your success with social media marketing?  Many new companies are joined this “new” trend with much enthusiasm to reach new prospects and to engage in conversation.  The only question is, how do you measure if it is successful? A survey that was done in August 2009 by Mzinga and Babson Executive Education shows that 84% of marketers aren’t measuring ROI (return on investment) on their social media marketing campaigns. 40% of t

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Is blogging the best answer for your business?

Posted by on Feb 10, 2010 in Articles | 0 comments

Blogging is another form of social media and it is an effective way of expanding your network. With a blog you can broadcast your messages to targeted people that you could not have reached any other way. A business blog allows you to market your business and yourself. Businesses are quickly adopting blogging as their latest online marketing tool but is it really the best answer for them? Find below a couple of things you should consider before getting started with

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Digital Marketing Training, San Antonio

Posted by on Feb 10, 2010 in Business Opportunity | 0 comments

I am in San Antonio for a couple of days training WSI Internet Consultants on ways to generate leads in the online environment. Times have been tough for business in both the offline & online world of marketing and many of us are looking for value and ways to eliminate the unnecessary expense. Online and Website Marketing is a way to reach online communities via your website and convert prospects into buyers.  All you need to do is to make sure that your s

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Social Media is changing SEO

Posted by on Feb 10, 2010 in Social Media Marketing | 1 comment

It has been proved time and time again that a search engine optimized website that employs a clear language, unique rich content and semantically correct mark-up that can be interpreted by  human readers is going to offer a better user experience on the web. An optimized website will also be ranked higher on the search engines if all the elements are utilized correctly – on page SEO and off page SEO. What I’m talking about here is the on page SEO with a

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Facebook Vs Twitter

Posted by on Feb 9, 2010 in Social Media Marketing, Social Networking, Twitter | 0 comments

Recent research conducted in the U.S. by MarketWatch indicates that teenagers and young adults aren’t embracing Twitter like they were expected to. In addition to this, the study shows that they are also losing interest in Blogging, however, they love social networks like Facebook and are engaging with said social network via ‘cooler’ hardware such as laptops and netbooks as opposed to ‘old school’ desktop PC’s. In figures the data shows: 8% of Internet users ages 12 -17 use Twitter 73% of connected American teenagers use Social Networking sites like Facebook Why is Facebook more popular than Twitter among U.S. teens? The general consensus is that Facebook is more popular than Twitter because teenagers have more time to spend on Social Networking sites where they can browse their friends’ photos and videos. On the other hand, the older generation is able to engage with Twitter conveniently from their mobile phones, and quite frankly it is a less time-consuming Social Network. So who is more likely to use Twitter? A large portion of the individuals making up the numbers on Twitter belong to celebrities and corporations. Twitter has proven itself as an especially useful platform for companies to handle customer service/complaints. Right now, analysts can only estimate how many active users Twitter has. Some people sign up for the service, and then never return to tweet after a few initial bursts of activity. Many users also sign up for multiple accounts, causing further confusion. Josh Bernoff, an analyst at Forrester Research, estimates Twitter has somewhere between 14 million and 20 million users a month. Returning to Facebook – this Social Media platform currently has a lot more active users than Twitter, with about 350 million registered subscribers. Like Twitter, it has focused on growing its user base. Its initial attempts to create a new category of social advertising fell short, as consumers protested about privacy concerns. Savvy Internet Marketers should keep a close eye on the Facebook Vs Twitter stats. Certain products/services will be marketed better in the Twitter environment than Facebook and vice versa. WSI consultants are at the forefront of Social Media Marketing and they can help you use the right Social Media channels that will pay dividends in terms of: Exposing your business Reaching a targeted audience that want your products and services Creating brand awareness Helping you to engage with your prospects and existing clientele Contact Us today for Internet...

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Build trust with your website

Posted by on Feb 9, 2010 in Website Development | 0 comments

Most web surfers today is very sceptical. To make your website trustworthy and to build credibility, it is absolutely vital to take your website seriously as the web is an impersonal medium. If your website does not appear professional or credible, potential buyers will leave in seconds. There’s millions of websites. What will make users stay on your website? Your website is the building blocks for establishing yourself online. Most of the time, people wil

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Social Media Marketing and the internet viewing public

Posted by on Feb 8, 2010 in Social Media Marketing | 0 comments

The internet viewing public has changed and shifted to social media and trust based social networks and channels. Business marketing is following this new trend. You can find millions of conversations happening every day through various social media channels. This is all done by a highly involved audience that engages and interacts around focused topics. Individuals and companies that takes advantage of this trend can connect to their targeted audience and reap th

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Reasons why some websites fail

Posted by on Feb 5, 2010 in Website Development | 0 comments

Reports in the past has shown that 80-90% of all new business websites and blogs will fail to yield successful results. What is even more frightening is that most of these websites could succeed if planned and executed correctly. Why do these new websites fail? What goes wrong? Find below a couple of reasons some new websites fail. Design over strategy Companies often spend most of their time planning how their website design will look. They don’t have a cl

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Visiting Avax OS in Atlanta

Posted by on Feb 5, 2010 in Business Opportunity | 1 comment

I just landed in Atlanta this morning at 07h15 after a 17 hour flight on route to San Antonio to deliver Digital Marketing training on the 9-10 February for local WSI Internet Consultants. Luckily the flight was empty and I had 3 seats to myself, so a quick sleeping tablet to knock me out was in order. Vishay Singh from Avax kindly fetched me from the airport as I am, staying over for the night. A quick shower and I was off to work in his office today. Here I am in

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