Visit Us On Twitter Visit Us On Facebook Visit Us On GooglePlus Visit Us On Pinterest Visit Us On Youtube Visit Us On Linkedin
Call us: +27 11 466 0371

4 Things to Think about When Creating Text Ads for PPC Advertising

Posted by on Mar 13, 2018 in PPC | 0 comments

4 Things to Think about When Creating Text Ads for PPC Advertising

When making use of Google AdWords for pay per click advertising, you don’t have much space to work with when it comes to grabbing the attention of your target market. This is why you need to craft your ads with care. Here are 4 things to think about in order to ensure that you get it right every time.What Search Phrases Will Your Target Market Be Using? Make the most of your chosen keywords by inserting them into the text ad in such a way that they will mir

read more

Easy Ways to Increase Traffic to Your Website

Posted by on Mar 12, 2018 in Content Marketing | 0 comments

Easy Ways to Increase Traffic to Your Website

Are you wondering how to get more traffic to your website so that you can get people interested in your brand and what you have to offer? Here are a few ways to increase your traffic:Video MarketingVideo marketing and YouTube can really boost your website traffic. You can link back to your website in your YouTube videos by including a link to your site in the first or second line of your YouTube video. Another way is to embed your YouTube videos on your website.

read more

The 411 on the Google Speed Update

Posted by on Mar 8, 2018 in SEO | 0 comments

The 411 on the Google Speed Update

 Just when you think you have your SEO strategy down, something changes! At the beginning of the year, Google announced its latest algorithm update, known as the Speed Update, which will be launching in July of 2018. Needless to say, the main focus of this update will be on the speed of your website, and how quickly each page is able to load. Seeing that Google is on a mission to improve the user experience when it comes to online browsing, this new focus comes as

read more

Important Changes to Facebook that Every Business Owners Needs to be Aware of

Posted by on Mar 7, 2018 in Facebook, Social Media Marketing | 0 comments

Important Changes to Facebook that Every Business Owners Needs to be Aware of

As the owner of a business, if you have already embraced the power of social media marketing, you will probably be dedicating much of your time and energy into growing the following on your Facebook page. Seeing as though Facebook boasts nearly 2 billion users worldwide, it is no wonder that it has become a go-to hub for online marketing. However, just as the world of digital marketing is constantly evolving, so too are our favourite social media platforms. And Face

read more

Is Your Social Media Marketing Strategy Ready for 2018?

Posted by on Mar 6, 2018 in Social Media Marketing | 0 comments

Is Your Social Media Marketing Strategy Ready for 2018?

The first quarter of the year is already almost over! So, if you have yet to implement a new social media marketing strategy, now is the time to do so. Below, we take a look at a few pointers for ensuring that your strategy is up to scratch in terms of some of the most important social media marketing and digital marketing trends of 2018.Chatbots While having a team of social media community managers on hand sounds appealing, it can work out to be an expensiv

read more

How to Manage Multiple Social Media Accounts Effectively

Posted by on Mar 5, 2018 in Social Media Marketing | 0 comments

How to Manage Multiple Social Media Accounts Effectively

Social media is designed to suck us in and it’s designed to occupy a lot of our time. If you are tasked with managing multiple social media accounts, then it’s highly recommended that you use a scheduling tool such as Buffer or Hootsuite so that you can stay on top of everything. These social media tools enable you to pre-schedule your content to multiple platforms at the same time. This way, you can plan what content you want to post in advance. It also allows

read more

2018 Small Business Marketing Trends

Posted by on Mar 1, 2018 in Digital Media Marketing | 0 comments

2018 Small Business Marketing Trends

The beginning of a new year is usually when new digital marketing strategies get cemented within businesses. Infusionsoft recently shared information about the top small business marketing trends that you should keep in mind if you are busy strategising about how you are going to increase your bottom line this year.Social Media Marketing TrendsFacebook is overwhelmingly the social media platform of choice for small businesses 75% of small business owners will i

read more

New Video Marketing Statistics

Posted by on Feb 28, 2018 in Digital Media Marketing, Statistics | 0 comments

New Video Marketing Statistics

Video marketing is an important part of any content marketing strategy. YouTube has reported that mobile video increases by 100% per year and 300 hours of video content get uploaded to the site every hour. Social Media Today recently published a great infographic listing some surprising video marketing statistics. As digital marketers, we think these are great stats that our clients and readers should know about:Video Marketing Conversion Rate StatisticsVideo i

read more

Which Digital Marketing Metrics to Track for Landing Pages and Email Marketing Campaigns

Posted by on Feb 27, 2018 in Digital Media Marketing | 0 comments

Which Digital Marketing Metrics to Track for Landing Pages and Email Marketing Campaigns

There are so many numbers to crunch and analytics to track that it can be tough to figure out which metrics you should be using to show a return on investment. The numbers you track and measure, will be different for various platforms and different parts of your internet marketing strategy. Here are a few key metrics to keep in mind when you need to either show someone results or to figure out where you need to improve:Landing Page ROI Metrics Traffic: How many pe

read more

Staying on Top of Trending Content

Posted by on Feb 22, 2018 in Content Marketing | 0 comments

Staying on Top of Trending Content

As digital marketers, we know how important it is to plan a content marketing strategy well in advance. While content calendars can help you stick to your blogging schedule and capitalise on seasonal promotions, it doesn’t help you to benefit from the top trending content on the internet. When a topical subject goes viral or when a controversial issue flairs up in your industry, you have the potential to get hundreds of thousands of eyes on your brand – if you h

read more