When starting an SEO project, clients often ask us how long it will take to rank in Google and the simple answer is that it’s difficult to say. There’s no stock standard answer for all clients because it on many variables.

A big data analysis from Ahrefs, however, has shed some light and given us a few more quantifiable answers. Ahrefs analysed the top ranking pages of 2 million random keywords to find out what the common denominators are. The average top ranking pages are:

  • 2+ years old
  • Only 5.7% of all the studied pages ranked in the Top10 search results for a single keyword
  • Pages from websites with a high Domain Rating (DR) performed way better than those with a low DR

To find out more about how the “lucky” pages made it to the top 10 search results within 2 – 6 months, read Ahrefs review of their study here https://ahrefs.com/blog/how-long-does-it-take-to-rank/