Facebook, its growth and success is unprecedented in the modern world of digital Marketing. The facts below highlight the true scale of Facebook and its users’ activity. But will we ever see a communications platform of this size again? What’s going to be the next big thing? Google+ hasn’t had quite the impact as yet that we were expecting.

  1. 1 in every 13 people on Earth is on Facebook
  2. 35+ demographic represents more than 30% of the entire user base
  3. In 20 minutes 1,000,000 links are shared on Facebook
  4. In 20 minutes 1,484,000 event invites are posted
  5. In 20 minutes 1,323,000 photos are tagged
  6. In 20 minutes 1,851,000 status updates are entered
  7. In 20 minutes 1.972 million friend requests are accepted
  8. In 20 minutes 2,716,000 photos are uploaded
  9. In 20 minutes 2,716,000 messages are sent
  10. In 20 minutes 10.2 million comments are posted
  11. In 20 minutes 1,587,000 wall posts are written
  12. 750 million photos were uploaded to Facebook over New Year’s weekend
  13. 48% of 18 to 34 year olds check Facebook right when they wake up
  14. 50% of active users log on to Facebook in any given day
  15. Average user has 130 friends
  16. People spend over 700 billion minutes per month on Facebook
  17. There are over 900 million objects that people interact with (pages, groups, events and community pages)
  18. Average user is connected to 80 community pages, groups and events
  19. Average user creates 90 pieces of content each month
  20. More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month.
  21. More than 70 translations available on the site
  22. About 70% of Facebook users are outside the United States
  23. Over 300,000 users helped translate the site through the translations application
  24. Entrepreneurs and developers from more than 190 countries build with Facebook Platform
  25. People on Facebook install 20 million applications every day
  26. Every month, more than 250 million people engage with Facebook on external websites
  27. Since social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day
  28. More than 2.5 million websites have integrated with Facebook.
  29. There are more than 250 million active users currently accessing Facebook through their mobile devices
  30. People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users.
  31. There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products
  32. Al Pacino’s face was on the original Facebook homepage
  33. One early Facebook function was a file sharing service
  34. The first “Work Networks” as well as the original educational networks  included Apple and Microsoft
  35. The meaning of the term poke has never been defined
  36. There is an ‘App’ to see what’s on the Facebook cafe menu
  37. Mark Zuckerburg (CEO of Facebook) calls himself a “Harvard Graduate” when in fact he didn’t graduate (apparently his reply is that “there isn’t a setting for dropout”)
  38. Australian’s spend more time per month on Facebook than any other country at over 7 hours on average
  39. A Facebook employee hoodie sold for $4,000 on eBay
  40. Facebook was initially bank-rolled by Peter Thiel the co-founder of PayPal for $500,000
  41. It is the second biggest website by traffic behind Google (at the moment)
  42. Facebook is now valued at approximately $80 billion
  43. Facebook makes money through advertising  and virtual products
  44. Facebook was almost shut down by a lawsuit by ConnectU who claimed that Zuckerburg stole the idea and Technology for Facebook (the issue was settled out of court)
  45. The USA has the largest Facebook user base with 155 million people which represents 23.6% of Facebook’s total users
  46. There is over 16,000,000 Facebook fan pages
  47. Texas Hold’em Poker is the most popular Facebook page with over 41 million fans
  48. More than 650 million active users

Facts courtesy of Technology eBook.