After you have checked your internet speed and set up all the equipment you need for your Facebook Live stream, you will need to do a test broadcast. Here is what to do:
- Press the Live button but make sure the Live Broadcast is going only to you. In the Facebook settings, you get to choose who the broadcast is going to. There is an option to broadcast to “Only Me” which means that nobody else will be able to see it. During this test, make sure that the background looks good, that the lighting is sufficient, that your audio sounds good and everything is set up the way you want it.
- If you are doing Facebook Live for sales or promotional purposes, do a quick run through of the content that you are going to be presenting during your test broadcast. That way, you will feel more relaxed and you can also watch the test broadcast to give you some feedback before you go live to the public.
- Tell people that you are about to go live. This can be as simple as posting a few tweets, Instagram updates or Facebook status updates that you are about to go live. When you start talking, deliver the hook of your content so that people are immediately engaged.