It has become worldwide knowledge that Twitter can be used for more than just engaging your customers and giving your brand a human face. Although these two things are very important, they mostly work for people who are already following you or already faithful clients of yours. Now how do you get more followers, and in extension draw more potential customers towards your business through social media?

Here are 3 clever ways to get your hashtag noticed and trending on Twitter

Thunderclap. Thunderclap is described on its website as “the first crowd-speaking platform that helps people be heard by saying something together”. Using this platform, a group of people can send out a timed Facebook post or Tweet. You can gather your employees, friends and families to be a part of your Thunderclap, set a date and time with your desired hashtag and when this time comes, Thunderclap will blast out all your posts simultaneously, thus amplifying your tweet or Facebook to a large number of people.

Catchy/Famous quotes. For everything under the sun, there is a quote readily available to support it. Instead of overloading your followers with all the facts and technical information about your business, why don’t you use quotes to support your field of expertise? Find fun and interesting quotes on the internet that are very closely related to what you do or what you’re selling (homes, food, entertainment, etc.) and stick your hashtag at the end. You’ll most likely get retweets from people who enjoy these quotes, leading to more exposure for your brand and more followers.

Images. The age of Instagram and Memes has introduced a new wave of wordless communication, where the hashtag is king. People want to see more than words and links on their newsfeed. Post interesting, engaging or funny images with your hashtag and you’re sure to create a buzz surrounding your company Twitter page.

Trending is one of the best ways to optimise your social media presence on a platform like Twitter and if you have the right tools, you can achieve maximum social media marketing with these tricks. Contact WSI to help you increase your engagement.