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The Importance of Colour Communication on Your Website

Posted by on Apr 12, 2018 in Website Design | 0 comments

Whether you realise it or not, colour has a huge impact on people. It permeates our lives, our communities, our countries and our world. It’s in the clothes we wear, the cars we drive, the products we pick up and it’s in the buttons we click on when we’re surfing the web. Colours are visual stimulants that are talking to our primal brains all the time by asking questions such as: Is this fresh? What season is it? In order to answer those questions, you need to

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Redesigning Your Website? Will it Affect Your SEO?

Posted by on Mar 28, 2018 in SEO, Website Design | 0 comments

Website design trends are forever changing, just like every other aspect of online marketing! Because of this, it is important to ensure that your website mirrors industry standards. This means doing regular website redesigns and updates. While a website refresh may sound all well and good, you are probably wondering how it will affect your already existing on-page/off-page SEO and Google rankings. This is what you need to know:The Goal What is important to r

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What You Need to Know About Increasing Your Website’s Conversion Rate

Posted by on Jan 11, 2018 in Website Design | 0 comments

If you have managed to encourage more traffic to your company website through your digital marketing, SEO, content marketing and social media marketing efforts, good for you! However, if these website visits aren’t resulting in conversions, all your hard work has been for nothing. Here are our top tips for instantly increasing your website’s conversion rate and seeing the returns that you deserve!Email Marketing Did you know that the fewer fields a user h

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Top Reasons Why Your Website isn’t Winning You Any New Customers

Posted by on Jan 10, 2018 in Website Design | 0 comments

In the world of online marketing, a great website design is everything! However, functionality and user-friendliness are just as important as visual appeal. Below, we look at the top reasons why your company’s website might not be winning you as many new clients as you had hoped it would.Too Much Promotional Content Think about it – how much do people really care about the history of your brand or business? What they want to know is what you have to offer

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Website Design Services for Small Businesses

Posted by on Dec 25, 2017 in Website Design | 0 comments

Did you know small businesses are some of the biggest employers of website professionals, such as designers and developers? Over 50% of small businesses now make use of these digital marketing experts to build or maintain their websites each year. This is according to research data from Evans Data, commissioned by GoDaddy. As they begin to understand the importance of reaching and connecting with their customers online, small businesses are investing in growing thei

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Choosing a great domain name for your website

Posted by on Oct 17, 2017 in Website Design | 0 comments

Choosing a domain name for your site is a big deal. Not only does it impact your search visibility, but ideally you will be keeping the domain name for a long time, so you will be building brand equity along the way as well. Here are a few tips to make sure you get it right: Brainstorm keywords Many companies are shocked to learn that their chosen keyword phrase or even their brand name has already been taken. Before you hit a frenzy, brainstorm a few keyword altern

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