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Five Benefits of Social Selling

Posted by on Jan 27, 2017 in Blogging, Social Selling | 0 comments

Research has shown sales professionals active on social media outperform those who are not. Yet as many as 69% of sellers still do not use social selling. Just as technology has irrevocably altered the way we buy, so we need to update he methods we use to sell our products or services. Think of it this way, “To not sell socially in today’s competitive environment is like leaving money on the table and walking away.” The Value of Social SellingMost companies

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The five trends of social selling that drive demand

Posted by on Jul 20, 2016 in Social Media Optimization, Social Selling | 0 comments

Social selling – a big buzzword of 2015 – is the process of developing relationships as part of the sales process. Taking place mainly on social networks like Facebook, Twitter, Pinterest and LinkedIn, it’s a technique largely used in B2B selling. The difference between social selling and traditional selling techniques of days gone by, is that social selling aims to cultivate one-on-one relationships, rather than broadcasting a message to many. Social selling

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How to get a response from your social media posts

Posted by on Jun 3, 2016 in Content Marketing, Digital Media Marketing, Social Media Marketing, Social Selling | 0 comments

Any person with a digital marketing campaign of any sort, knows the importance of having a presence on a number of social media platforms. They also know that it’s important to post regular content and to build a following of prospects that will convert to sales. It’s good to know what is important, but ticking all the boxes is one thing – getting a genuine response is what it’s really about. So how do you create content that evokes a response and spreads li

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A marketing guide to Twitter direct messages

Posted by on May 16, 2016 in Social Networking, Social Selling, Twitter | 0 comments

If you’re pursuing a social media strategy, then Twitter is probably one of your chosen channels. Not only is it easy to connect with your ideal customer on Twitter, but you can also use a variety of features on this platform to engage with them.  Brands who already have a following on Twitter should consider using direct messages to connect with people. Not all Twitter users are keen on engaging with brands via direct message, so you need to be smart about how y

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Social selling – the cutting-edge sales solution

Posted by on Mar 7, 2016 in Social Media Optimization, Social Selling | 0 comments

  In today’s technologically-driven world, social media has long been a major player in communication technologies advancements, with platforms such as Facebook and Twitter gaining unprecedented social momentum. Given the sheer volume of interaction taking place on such platforms, businesses simply cannot afford to miss out. Bearing this in mind, businesses around the globe have taken to social selling, where the aim is to foster meaningful online engagement

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How to make social selling pay off

Posted by on Oct 7, 2015 in Social Media Marketing, Social Media Optimization, Social Selling | 0 comments

Social selling refers to the leveraging of social media networks and your personal brand to achieve your sales goals. It helps the sales person find the right connections and build trusted relationships, which in turn will make them better at most aspects of their jobs. Social selling is a powerful strategy which can help sell ideas, establish credibility in your niche, secure funding, attract talent and win over new customers. Since 25% of all time online is spent

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