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Has social media for business reached saturation point?

Posted by on Jan 23, 2014 in Social Media Optimization, Social Networking | 0 comments

Analysts from around the world have been predicting something of a second tech bubble burst in the social media for business industry for some time now. However, it is yet to happen. In the day and age of micro-payments, it seems that even the most niche of start-ups are able to find the customers they need to stay alive. Social media is all around us these days and it’s being discussed incessantly around the world. Hundreds of businesses have been built social me

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The top photo-sharing social media sites for business 2014

Posted by on Jan 16, 2014 in Social Media Optimization, Social Networking | 0 comments

With literally dozens of photo-sharing sites available today, which ones will stand out in 2014 and offer you the best social media investment? With so many sites available, one only needs to look at the excitement among users online to determine the viability and popularity of the sites that stand out from the crowd. There are many photo-sharing websites that are making a buzz online, so let’s look at the top photo-sharing social media sites that will take your b

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2014: Social media trends that will dominate business this year

Posted by on Jan 9, 2014 in Social Media Optimization, Social Networking | 0 comments

As the year draws to a close and millions of companies and employees wind down operations for the festive period, let’s have a look at 2014 social media trends and what to look forward to in the New Year. Many brands have come to understand the impact that social media can have on their companies. However there are still many who are dealing with the challenges that accompanies this reality. Some of the challenges that these businesses face include:Demonstrating

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How to ensure your company has an effective social media presence

Posted by on Dec 17, 2013 in Social Media Marketing, Social Networking | 0 comments

When it comes to your company’s social media presence, it is important to remember that it is better to have a strong presence on one or two platforms than a weak presence on many. So, if you have any company social media networking accounts you never, or rarely, contribute to, rather cancel them. The reason for this is that a lot of people are members of multiple social networks and if they come across a company page where nothing is happening on one of these pla

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Madiba’s Long Walk to Freedom – Social Media Pays Tribute

Posted by on Dec 6, 2013 in Social Media Optimization, Social Networking | 0 comments

Last night, the whole world went abuzz with the terrible news of Former President, Nelson Mandela’s death. And this morning, heartfelt messages, inspired posts and emotional tributes spread like wildfire across all social networking platforms. While some people formally waited for the announcement, most only woke up to hear about it on social media, as #RIPNelsonMandela #RememberingMandela #Rest In Peace Madiba #ProudlySouthAfrican and #legend trended o

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Visuals in Social Media Marketing: Why this trend is taking over

Posted by on Nov 22, 2013 in Social Media Optimization, Social Networking | 0 comments

Website copy, blogs and other social engagement content are undoubtedly the greatest way to optimise your digital and social media marketing strategy, but the internet is becoming very visual and consumers are more than happy to welcome this trend. Browsing the internet has become a very easy and optically appealing experience and social media is introducing more ways in which you can make your website or social networking platform more attractive to the potential c

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