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Make your email marketing campaigns and Facebook work together

Posted by on Aug 26, 2015 in E-mail Marketing, Facebook | 0 comments

While email marketing and social media marketing are two rather different fields completely, they can work amazingly when in tandem with one another. Email marketing leans more towards the aggressive side of the marketing world. It is very much I your face and direct making your consumers aware of what it is you are offering very quickly. On the other hand, social media marketing build a rapport with your client base. A Facebook page allows them to connect with you

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Pin It! Using social media marketing to the full

Posted by on Aug 19, 2015 in Social Media Marketing, Twitter | 0 comments

It is undeniable; the need to become familiar with social media marketing should really be on the top of all digital marketers’ to-do list. One of the most influential and powerful social media platforms in this day and age is none other than Pintrist. While this may surprise you, there is something massive which sets this social media platform apart from your others: staying power. While Facebook and Twitter post warrant instant gratification via likes and shares

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Why your digital marketing strategy should be thinking about spring

Posted by on Aug 17, 2015 in Social Media Marketing, Social Media Optimization | 0 comments

Spring is just around the corner and just as you need to spend some time spring cleaning your closets at home, you should also be focused on doing a bit of ‘upkeep’ to your digital marketing strategy. Here are some things to take a look at before the new season kicks off next month: What’s not working anymore? Do you have ‘legacy’ digital marketing strategies that aren’t really bringing in any business but still take a lot of time and effort? Relook your

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Social Media Marketing Advice: Tips on Building an Engaged Instagram Following

Posted by on Aug 12, 2015 in Instagram, Social Media Marketing | 0 comments

Does your company make use of Instagram as part of its social media marketing campaign? If you want to drive more engagement via your Instagram account, there is quite a bit that you can do. Increasing your company’s visibility and earning more likes, comments and followers is not as hard as you think. Consider the following points:Make sure that you have a clear call to action in the caption or on the image. Use location for your calls to action. Do this by upl

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Social Media Marketing Tips: Effective Facebook Ads Landing Pages

Posted by on Aug 5, 2015 in Facebook, Social Media Marketing | 0 comments

When it comes to social media marketing with Facebook Ads, you will need to have landing pages in place. These pages are created in order to achieve the following:Promote social media posts. Capture real leads. Drive resource downloads. Boost sign-ups for your service.While these landing pages might be doing their bit for your online marketing campaign, there are always ways in which you can improve on these pages and their conversion rates. Consider the followi

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Achieve great social media posts with these five writing tips

Posted by on Jul 22, 2015 in Copywriting, Social Media Marketing | 0 comments

The latest techniques for social media marketing posts seem to be forever changing and it can be quite hard to keep up. While it’s definitely advised that you post short snippets for your Facebook, Google+, Twitter and similar accounts, it is also strongly recommended you take the time to make longer posts with valuable content for your consumers. Content marketing is about more than just posting information on your products or services. The content should be inte

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