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Facebook Vs Twitter

Posted by on Feb 9, 2010 in Social Media Marketing, Social Networking, Twitter | 0 comments

Recent research conducted in the U.S. by MarketWatch indicates that teenagers and young adults aren’t embracing Twitter like they were expected to. In addition to this, the study shows that they are also losing interest in Blogging, however, they love social networks like Facebook and are engaging with said social network via ‘cooler’ hardware such as laptops and netbooks as opposed to ‘old school’ desktop PC’s. In figures the data shows: 8% of Internet users ages 12 -17 use Twitter 73% of connected American teenagers use Social Networking sites like Facebook Why is Facebook more popular than Twitter among U.S. teens? The general consensus is that Facebook is more popular than Twitter because teenagers have more time to spend on Social Networking sites where they can browse their friends’ photos and videos. On the other hand, the older generation is able to engage with Twitter conveniently from their mobile phones, and quite frankly it is a less time-consuming Social Network. So who is more likely to use Twitter? A large portion of the individuals making up the numbers on Twitter belong to celebrities and corporations. Twitter has proven itself as an especially useful platform for companies to handle customer service/complaints. Right now, analysts can only estimate how many active users Twitter has. Some people sign up for the service, and then never return to tweet after a few initial bursts of activity. Many users also sign up for multiple accounts, causing further confusion. Josh Bernoff, an analyst at Forrester Research, estimates Twitter has somewhere between 14 million and 20 million users a month. Returning to Facebook – this Social Media platform currently has a lot more active users than Twitter, with about 350 million registered subscribers. Like Twitter, it has focused on growing its user base. Its initial attempts to create a new category of social advertising fell short, as consumers protested about privacy concerns. Savvy Internet Marketers should keep a close eye on the Facebook Vs Twitter stats. Certain products/services will be marketed better in the Twitter environment than Facebook and vice versa. WSI consultants are at the forefront of Social Media Marketing and they can help you use the right Social Media channels that will pay dividends in terms of: Exposing your business Reaching a targeted audience that want your products and services Creating brand awareness Helping you to engage with your prospects and existing clientele Contact Us today for Internet...

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Social Media Marketing and the internet viewing public

Posted by on Feb 8, 2010 in Social Media Marketing | 0 comments

The internet viewing public has changed and shifted to social media and trust based social networks and channels. Business marketing is following this new trend. You can find millions of conversations happening every day through various social media channels. This is all done by a highly involved audience that engages and interacts around focused topics. Individuals and companies that takes advantage of this trend can connect to their targeted audience and reap th

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Leverage the Power of Social Media in 2010

Posted by on Jan 26, 2010 in Social Media Marketing | 0 comments

The Global Economic Crisis of 2009 saw a sharp decline in traditional media as an advertising channel as many marketing departments had to endure a hefty cutback on their usual adspend. However, many companies saw this economic setback as an opportunity to explore new ways of marketing their products and services. They found that Social Media provided them the perfect way to market their products and service to a targeted audience. In addition to this, they found th

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Tips to start your Social Media Marketing Campaign

Posted by on Jan 21, 2010 in Social Media Marketing | 0 comments

Social Media Marketing (SMM) is used to increase the visibility of your brand, services and products.  It is all about the interaction with people that could be interested in anything that your company has to offer. Social Media with the right Social Media Optimization (SMO) can increase targeted traffic to your website or blog through links and you can get better search engine rankings through it as well. Planning is the most import rule before venturing on a Soci

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How to start your social media marketing campaign

Posted by on Dec 7, 2009 in Social Media Marketing | 0 comments

Social Media Marketing is mostly used to increase the visibility of your products or services and to influence perception of your company brand.  Social Media Marketing is also used to interact with people that could be interested in your products or services.  Social Media is a powerful method to bring targeted traffic to your website or profile and you can increase the search engine rankings of your website or blog with it. Social Media Marketing is not just abo

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Make the Most of your Social Chatter

Posted by on Dec 7, 2009 in Social Media Marketing | 2 comments

The most critical factor in social media marketing is to engage in conversation. The simple fact is that marketing in the Internet world is not a one-way activity. Engage with your markets and customers: Make sure you update your fan pages and company profiles regularly on the social media (Web 2.0) tools that you use. This can include Twitter, Facebook and even your LinkedIn profile. If you are too busy, assign someone who is committed to responding to the conversa

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