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Avoid these Instagram mistakes

Posted by on Oct 18, 2017 in Instagram, Social Media Marketing | 0 comments

Instagram has changed a lot over the past few years. Some brands are making a few avoidable mistakes. The social media marketing gurus at WSI OMS point out some of the top ones: Not having a cohesive visual strategy  If you are selling visual products, then you need to have a cohesive theme on your page. You don’t want to be posting memes one day, pastel coloured nature pictures the next, and wacky upbeat photos a few days later. Consider your brand, your corpora

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Social Media Marketing: Using Instagram to Increase Your Sales

Posted by on Sep 5, 2017 in Instagram | 0 comments

Instagram, the most popular photo-sharing application on the web, has come a long way since its inception in 2010. It is now considered by many to be among the top 5 social media marketing apps out there – and is a must for businesses looking to increase website traffic and online conversions. Read on for some helpful advice in terms of using Instagram to your advantage, increasing sales, developing your company’s reputation, and growing your following. Create S

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Don’t make these hashtag mistakes

Posted by on May 22, 2017 in Instagram, Social Media Marketing, Twitter | 0 comments

Hashtags have become commonplace in social media marketing, making it easier for you to reach specific audiences and encourage more engagement from both your followers and your potential soon-to-be followers. However, using hashtags isn’t as clear-cut as it may seem. Here are four of the biggest hashtag mistakes that businesses are making on Twitter and Instagram:  Making them too long Hashtags always make more of an impact when they are short and sweet.

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3 Reasons Why You Should Include Instagram in Your Digital Marketing Strategy

Posted by on Apr 13, 2017 in Instagram, Social Media Marketing | 0 comments

Facebook, Twitter and LinkedIn are now all commonplace in any quality digital marketing strategy. Unfortunately, there are countless businesses out there that are missing out on the many benefits associated with using another popular social media platform as a marketing tool. Yes, we’re talking about Instagram. Here are 3 reasons why you should include Instagram in YOUR digital marketing strategy going forward:  Visual is better It is safe to say that co

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Get social and get selling with strategic social media marketing tips

Posted by on Dec 22, 2016 in Facebook, Instagram, Pinterest, Social Media Marketing, Twitter | 0 comments

Everyone and their grandmother seem to have a smartphone these days. In fact, the scope of smartphone users is growing to include much older and much younger users than ever before and you know what that means for your business? It means that you have more social media marketing opportunities than ever before. If your business isn’t performing as you thought it would on social media platforms such as Facebook, Twitter, Instagram and Pinterest, then it’s time to

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