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5 Tips for an Instagram Page Worth Following

Posted by on Dec 12, 2018 in Instagram, Social Media Marketing | 0 comments

The more aesthetically pleasing your Instagram feed is, the more likely you are to attract followers. But it is not always easy to build a following on Instagram. With the increasing number of users and brands on the platform, having unique content is just as important as ‘looking pretty’ if you want to stand out. With these tips, you will be able to strike a balance and create a stunning Instagram feed:Know Your Target AudienceIf you know who you are speak

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How to Get Started With Social Media Marketing On Instagram

Posted by on Dec 6, 2018 in Instagram, Social Media Marketing | 0 comments

Instagram has 300 million daily active users and 70% of Instagram users report having looked up a brand on the platform. Instagram, like most popular social media sites, is a great place to gain influence over your consumer base by gathering a loyal following. What sets Instagram apart from other social media platforms is its visual appeal. Research has shown that the brain conceives visuals faster than any other type of content. Here are a few ways to make Instagra

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How to Use Videos on Instagram More Effectively

Posted by on Nov 19, 2018 in Instagram, Social Media Marketing | 0 comments

The launch of Instagram Stories has been a game changer, but many brands report that fewer people are engaging with their feed photos since this launch. This means that marketers need to use videos along with photos if they want to effectively engage with their audience on Instagram. The same rules that apply for photos also apply for videos on Instagram: you have to capture users’ attention within the first three seconds. If you are doing a video, you might want

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Text On Top Of Images in Instagram – Yay or Nay?

Posted by on Nov 16, 2018 in Instagram, Social Media Marketing | 0 comments

Some “Instagram purists” believe that you should never add text on top of a photo in Instagram, but if you look at the engagement rates of photos in Instagram, then it is clear that this is a great way to grab attention. The reason for this is that people scroll through photos on Instagram quite quickly, so you do not have a lot of time to pull them in. If you have a massive offering, for example a 40% off offer, then putting it in your photo caption might not b

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Smarter Ways to Write Your Instagram Bio and Photo Captions

Posted by on Nov 15, 2018 in Instagram, Social Media Marketing | 0 comments

Are you using Instagram as part of your social media marketing strategy? Here are a few advanced tips to consider when writing your Instagram bio and photo captions:Be Smart With The Link In Your BioYou can include a link in your Instagram bio. Use this link to direct people to more content. You may not necessarily want to send them directly to your e-commerce website, but rather to your blog or YouTube channel instead. Consider where your Instagram followers ar

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Set Up Your Instagram Account for Success

Posted by on Nov 14, 2018 in Instagram, Social Media Marketing | 0 comments

Instagram and Snapchat are competing with each other, which has led Instagram to launch a number of features that are giving Snapchat a run for its money. Instagram is a great tool for marketing and it is really coming to its own. Instagram added Stories earlier this year, which is a great addition, but has unfortunately led to many people reporting lower engagements with Instagram’s feed. This is something that business owners and internet marketers need to take

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