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Tips to improve your Facebook’s organic reach

Posted by on Jul 8, 2015 in Facebook, Social Media Optimization | 0 comments

What can you do to boost your social media marketing campaign when your Facebook engagement and reach starts to slow down? While Facebook algorithms play a role in your reach, there are things you can do to extend your reach and ensure your Facebook page is always working for your business. Facebook will post content to newsfeeds and who sees it will depend on the user’s previous engagement with you and their known interests and online activity patterns. Below are

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Simple Online Marketing Tips: Supercharge Your Facebook Page

Posted by on Jun 10, 2015 in Facebook, Social Media Marketing | 0 comments

Your business undoubtedly uses a Facebook page as part of its online marketing strategy and while all of Facebook’s changes have made it more challenging to run such a page, there are things you can do to supercharge your page and make it have an impact on your target audience. You will find this particular social media platform offers a loyal group of followers and with a bit of effort you can maximise your social presence and reap the rewards. Below are a few ti

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Seven Tips for Increasing Your Click-Through Rates on Facebook

Posted by on Mar 19, 2015 in Facebook, Social Media Marketing | 0 comments

For those of your who don’t know, your click-through rates refer to the percentage of individuals viewing your web page who actually clicked on a specific link or post which you posted to Facebook. The click-through rate measures how successful a post has been in capturing your users’ interest because, the higher the click-through rate, the more people have followed your link to your page, website or other destination to where you wished them to go. Here are

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Facebook campaign Do’s and Don’ts

Posted by on Feb 25, 2015 in Facebook, Social Media Marketing | 0 comments

Of course you want to take advantage of all the social media marketing opportunities available to your business and that means you need to harness the marketing potential of Facebook too, but you have to do it right if you want the best possible results. Below are a few things to do and to avoid when setting up your Facebook campaign:Make sure you have a plan before you jump into your Facebook campaign. Map out your social media marketing goals, determine what you

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Recent Facebook changes that impact social media marketing

Posted by on Feb 3, 2015 in Facebook, Social Media Marketing | 0 comments

If you’re revamping your social media marketing strategy, it’s important to be aware of Facebook’s most recent changes. Facebook is one of the most popular social media sites in the world and it plays a big role in digital marketing around the world, so keeping up with the recent changes is a must.Several months ago Facebook launched auto-play videos and changed its algorithms. The result is that organic video content, meaning videos uploaded directly to Fac

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The future of marketing on Facebook

Posted by on Dec 17, 2014 in Facebook, Social Media Marketing | 0 comments

Facebook has introduced many changes over the past few years which have left social media marketing experts reeling. Whilst it may seem as if Facebook is merely trying to make things difficult for marketers, that is not the case. The team is merely setting up parameters and limitations that assist marketers to obtain leads and data that are true and therefore useful. Some recent changes include that of bait headlines or content that specifically requests likes and f

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