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Managing Facebook Ad Accounts for Multiple Clients

Posted by on Jul 25, 2018 in Facebook, Social Media Marketing | 0 comments

Running Facebook ads and promoting posts for a single business is pretty straightforward, but when you start to manage multiple ad accounts on Facebook, things can quickly become tricky.   The best way to manage multiple business pages and advertising accounts on Facebook is to use Facebook Business Manager. This lets business managers more successfully share and control access to their ad accounts, pages and other assets on Facebook.   Anyone in a busines

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How to drive traffic to your website from Facebook

Posted by on Jun 20, 2018 in Facebook, Social Media Marketing, Social Media Optimization | 0 comments

It’s one thing to have engagement on your Facebook page, but it can be a whole different ballgame to get people to click away from your page and visit your website. Here are a few things that you can do to drive traffic to your website from Facebook:  Create a postSometimes it is helpful to experiment with different types of posts. You may find, for example, that people are more likely to click on your post if you have shared something to Facebook via a l

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Social media marketing insights – What Facebook’s changes mean for you

Posted by on Jun 11, 2018 in Digital Media Marketing, Facebook, My Insights, Social Media Marketing | 0 comments

About three months ago, Facebook changed its algorithm again and many people want to know what this means for their Facebook Business Page and how it will affect the reach of the content they post on Facebook. The idea behind Facebook’s algorithm update is to go about removing corporate or public content from their site. When they announced the update, Facebook said that it is shifting the focus of its news feed to promote “meaningful” posts, mostly those shar

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How to Use Ads to Get More Relevant Facebook Likes

Posted by on Apr 25, 2018 in Facebook, Social Media Marketing | 0 comments

As any company with a Facebook page knows, getting people to like and follow your page isn’t as easy as you think it might be. If you’ve already let your clients and employees know about your Facebook page, then it’s time start thinking a bit broader to find relevant new fans. While there are tricks to getting tons of fans, these often don’t have sustainable or good effects on your business (paying people to like your page, for example, will only lead to a b

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4 Ways to Promote Your Company’s New Facebook Page

Posted by on Apr 23, 2018 in Facebook, Social Media Marketing | 0 comments

Many times, people launch a Facebook company page with the idea of promoting everything from their blogs and staff photos to products and promotions. They quickly realise that this can all be pointless if they don’t have people following their page. If you want to promote your new Facebook page, consider the following:Paid AdvertisingYou can get your company page under the eyes of your target audience by promoting your posts. While this will cost a bit of mone

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How to Use Facebook Campaign Goals

Posted by on Apr 5, 2018 in Facebook, Social Media Marketing | 0 comments

Have you started creating Facebook ad campaigns? When you set up a Facebook campaign, you will see that you can also create ‘Conversions’, which helps you to get people to take valuable actions on your website or app. You can use the Facebook pixel or app events to track and measure conversions. If you want to track goals such as adding payment info or making a purchase, then you can start by filling in the ‘Conversions’ section of your Facebook campaign. Wi

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