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Call to action buttons can increase conversions

Posted by on Nov 4, 2009 in SEO | 0 comments

A good website design should not only be pleasing to the eye but it should also communicate your message and guide your visitor towards an action.  This is usually called CTA (call to action).  I have found a good article where Jacob Gube explains the importance of “Call to Action Buttons”.  You can find a short summary of key points below. View the full article here: Call to Action Buttons: Examples and Best PracticesSize Grab the attention of your

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Does Google check your W3C validation for Search Rankings?

Posted by on Oct 7, 2009 in SEO | 0 comments

Find below a YouTube video of Matt Cutts where he states that W3C validation does not affect search engine rankings.  Well he must have upset quite a few SEO professionals out there that has been broadcasting for years that this is an important factor to “up” your search engine rankings”. Well, error free code measured by the W3C code validator does not reward you with a higher search rankings on Google.  I believe it just makes it easier for the search

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Debunking SEO Myths

Posted by on Sep 17, 2009 in SEO | 0 comments

Almost all industries have their own myths and Internet Marketing is no exception. Because there is fierce competition between Internet Marketers to get their clients’ websites ranked on major search engines like Google, a huge amount of unethical or ‘Black Hat’ Search Engine Optimization techniques are used in order to achieve the desired ranking. Some SEO ‘experts’ will lead you to believe that their practices will get you to the top

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Reach and Analyze Your Market with Google Ads

Posted by on Sep 11, 2009 in SEO | 0 comments

The Internet has truly levelled the playing field in terms of advertising and what businesses need to spend on advertising to get exposure. In light of the recession, the Internet has become an even more popular marketing platform because of it’s affordability, measurability and the fact that smaller businesses can compete effectively against their larger competitors in the online environment. What Makes Google Ads an Effective and Affordable Advertising Platf

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How Search Engine Optimization Can Benefit Your Business

Posted by on Aug 28, 2009 in SEO | 0 comments

If you are running a website for your business it is essential that you optimize it so that it gets found on the search engines by people looking for your products and services. Virtual Splat Software found out that 85% of Internet users find websites through search engines while 90% of Internet users do not go past the top 30 search engine results. The study also found out that 75% of Internet users have the intention of purchasing a product or service when using s

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Part 1: Search Engine Optimization Tips and Techniques

Posted by on Aug 21, 2009 in SEO | 4 comments

Search Engine Optimization (SEO) is the methods used to optimize your website to be search engine friendly.  It is also one of the methods used to make your website rank higher on the search pages.  Many books, videos, forums, podcasts are available on this topic as it plays a big role for marketing your website. Links: Link popularity is still one of the most important factors when you are optimizing your website.  If no one knows about your website, no one will

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