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Four Reasons Why You Should Go Mobile with Your Digital Coupon Marketing Strategy

Posted by on Sep 21, 2015 in Mobile Marketing, Mobile Solutions | 0 comments

Digital coupons have been around for a long time. However, it was only in early 2011 that Target became the first major retailer to offer mobile coupons which were redeemable via mobile barcodes at the shop cashier. This was a breakthrough for mobile marketing, taking digital marketing to the next level. But what is all the fuss about? #1 Your Content in the Consumer’s Pocket Smart phones have become a provider of such convenience, that people dare not leave home

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Mobile app analytics tools can track your app’s performance

Posted by on Aug 20, 2014 in Blogging, Mobile Solutions | 0 comments

Gone are the days when website development teams could focus on building apps and websites that worked on desktop computers. Today, we’re creating robust apps that work on everything from tablets and iPads to small screen cell phones. If you have a mobile app, it’s worth your while to use an analytics tool that shows you how users are engaging and using your app. Here are a few mobile app analytics tool you can use: Tapstream: Tapstream is a free mobile analytic

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Google Real-Time Insights Finder adds a new dimension to your website analytics

Posted by on Dec 12, 2013 in Mobile Marketing, Mobile Solutions | 0 comments

Using analytics for your website is an effective way to make sure you’re marketing your site the right way to reach your target audience. You can quickly and easily see how certain people are landing on your site, what they’re searching for and what attracts them (or detracts them) from your site. This is essential for marketing for mobile, as it helps you market your business by building a site that takes advantage of your audience’s search and web navigation

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Do’s and Don’ts of Tablet Friendly Web Design

Posted by on Jun 27, 2012 in Mobile Solutions, Website Design | 0 comments

With the introduction of the Apple iPad and the many variations of tablets found on the market it is becoming increasingly important for companies to tailor their websites to tablet users. The market share of tablets and iPads continue to grow, making it vital for web designers to understand the design implications of designing for screens that are smaller than desktops and larger than mobile phone screens.   Here are a few ‘do’s and don’ts’ of designin

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Are South Africa’s websites mobile ready?

Posted by on Mar 30, 2012 in Mobile Solutions | 0 comments

Globally, internet users are shifting their browsing preference from desktop to mobile. As phones get smarter, information is more readily available and results need to be instantaneous.  2011 stats from International Telecommunication Union show that in Africa, while there are only 1 million fixed broadband subscriptions, there are 31 million active mobile broadband subscriptions (via mobiThinking). Some stats show that more Africans have access to a mobile phone

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Test your mobile website online

Posted by on May 24, 2011 in Mobile Solutions | 1 comment

Do you know how your website looks and responds on an iPad or any other mobile device?  Did you know that there’s a couple of emulators available that you can test your mobile website on? These online mobile emulators will give you a good idea on how your mobile website will look in a mobile browser environment.  These emulators also gives you the opportunity to test your mobile website quickly. Take note that these emulators are only for testing purposes an

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