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A Handful of Mobile Marketing Facts Every Business Owner Needs to Know

Posted by on Sep 6, 2017 in Mobile Marketing | 0 comments

Unless you have been living under a rock for a while now, you will be well aware of the fact that mobile marketing is the future! Not only can it help to boost your SEO, but it has been shown to help increase sales, interest and reputation, too. Here are a few interesting mobile marketing facts that we feel might have an effect on your digital marketing strategy going forward… The Very First Mobile Ad  Did you know that mobile ads have been in existence for 17 ye

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Mobile Marketing – best practices…and what not to do

Posted by on Jul 5, 2017 in Mobile Marketing | 0 comments

Mobile Marketing is not just an essential aspect of digital marketing, it is absolutely necessary. More and more people are using mobile devices to access and browse the internet these days. In fact, mobile devices have lately become the primary interface. Thus, making mobile functionality and online marketing aimed at mobile users, the key to a successful digital marketing campaign. However, there are ‘best practices’ that will maximise the success of your camp

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A guide to cross-device marketing

Posted by on Jun 12, 2017 in Mobile Marketing | 0 comments

Cross-device marketing involves reaching your customers and potential customers through a variety of devices: from laptops to smartphones and tablets. A variety of apps and platforms are used: from your website to your social media pages, through to e-mail and text messaging.   Websites need to be functional across all devices If your customers aren’t online while sitting at their computer, they are online on their smartphones and tablets. Cross-device market

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The Best Ways to Approach Mobile Optimization

Posted by on Jan 26, 2017 in Mobile Marketing | 0 comments

A mobile-friendly website is an essential for all those business owners who wish to succeed in the world of digital marketing, therefore, mobile optimization must be a top priority. To get you started towards a responsive and adaptable online presence, here are some useful tips to keep in mind:Keep it Simple Since mobile devices have smaller screens, bombarding your website visitors with copious amounts of text and large image files which take ages to download

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Why you should care about mobile optimisation

Posted by on Oct 26, 2016 in Mobile Marketing | 0 comments

More and more people are spending the majority of their online time using their mobile devices, especially social media sites. Mobile users tend to share content twice as much as they do from a desktop computer. With this in mind, it’s no surprise then that social media marketers are focusing a lot of their attention on how to optimise their social posts for mobile users. Here are some very interesting statistics on the trend of mobile usage:Mobile digital media

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Five ways to get more mobile marketing leads

Posted by on Sep 29, 2016 in Mobile Marketing | 0 comments

The basic technique for lead generation is simple – you place an offer of sorts behind a form on a landing page and then promote it excessively through your social media channels, your blog and through email marketing. People check it out, fill out the form, get the offer and become a lead. A piece of cake, right? But then the use of mobiles as the preferred medium for internet usage happened, which makes things less straightforward. So you need to change your lea

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