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Coupons – Keep your ecommerce customers coming back for more

Posted by on Jan 18, 2016 in Ecommerce | 0 comments

Ecommerce marketing can be particularly challenging. While new customer acquisition is great, it’s much more profitable to keep your existing client base engaged and coming back for more. Here’s how you can use coupons to achieve this goal: In-app coupons Customised apps are all the rage in the digital marketing sphere at the moment and for good reason. Your customers undoubtedly have their mobile phones on them 24/7 and you can create an app for your ecommerce

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How to reduce abandoned shopping carts this Christmas

Posted by on Dec 21, 2015 in Ecommerce | 0 comments

If you run an ecommerce website, then you will know that a huge part of ecommerce marketing is getting people to successfully checkout and buy products online. It’s common for people to do window shopping and abandon their shopping carts before making an actual purchase, but there could be a few changes you could make to reduce the number of abandoned shopping carts this Christmas: Make sure people know what they will be paying for  Shipping costs, courier fees a

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Five web development tips to help you increase online sales

Posted by on Sep 16, 2015 in Ecommerce, Online Marketing, Website Optimization | 0 comments

Your online sales are greatly influenced by the design you have for your online storefront. The slightest change or shift in the storefront design has the possibility of either improving or harming your conversion rates. The best strategy to increase your sales is through web development techniques that increase your visibility. For purposes of increasing your conversion rates consider applying these web development techniques:Increasing the visibility of the shop

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Use your buy button to boost your ecommerce

Posted by on Aug 20, 2015 in Ecommerce, Website Optimization | 0 comments

If you wish to improve your ecommerce but are not yet fully invested in going into a complete online shop, then the buy button is the way to go for you. This will give you the freedom to sell only a selected amount of items on your website as opposed to being a fully-fledged online store. How to incorporate a buy button onto your website  You can start making use of this beneficial feature on either your own hosted site, WordPress, Tumblr or any other website platf

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