Gen Z – The Future Consumers

Posted by on Jan 14, 2019 in Digital Media Marketing | 0 comments

Generation Z (also known as Centennials and as the Born Free generation in South Africa) is different to Millennials, and shouldn’t be misunderstood or grouped in the same segment. Born in the era of rapid technological advancements (think smartphones, machine learning and artificial intelligence), they are addicted to living through the social media lens. Brands will be well advised not to be mediocre when communicating to them. In light thereof, here are some ti

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Want Your Digital Marketing Campaigns To Soar In 2019? Here’s What To Do:

Posted by on Jan 11, 2019 in Digital Media Marketing | 0 comments

It’s a new year and a new chance to make the most of your digital marketing campaigns. If you attempted to make waves with your online campaigns in the past with little success, it may be time to re-look your strategy. Here are the most important aspects to consider and implement:Social Media Marketing Countless business owners spend a lot of time crafting incredible campaign landing pages on their websites – but what good is a campaign if nobody is expos

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Digital Marketing Strategies For 2019

Posted by on Jan 4, 2019 in Digital Media Marketing | 0 comments

Blink – and another year has flown by! Perhaps time seems to be escalating because of the rapid and far-reaching changes in technology? Be that as it may, the only way to successfully deal with change is to plan ahead. With that in mind, here is a brief look at digital marketing strategies for 2019: Away With Ads More than 30 percent of all internet users are expected to be using ad blockers soon, meaning that traditional advertisements will be reaching even

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Digital Advertising Trends

Posted by on Jan 3, 2019 in Digital Media Marketing | 0 comments

Digital Advertising Trends 2019 – The dawn of a new and exciting year. And there is no better time to reflect on the trends that we expect to define the digital advertising landscape. A New Voice Voice-enabled search is expected to be the next big thing in marketing. In fact, some analysts say they think that by 2020 almost as much as 50 percent of all searches will be made by voice. This means that as marketers we will have to: Understand what their audien

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This Is The Future For Digital Marketing In 2019!

Posted by on Jan 2, 2019 in Digital Media Marketing | 0 comments

Digital marketing is forever changing – that’s the name of the game. If you are to keep your business at the top with the best of them, it is up to you to keep up with the trends! In an effort to make this a bit easier for you, here’s our take on what to expect from the digital marketing world in 2019:  Artificial Intelligence   Artificial intelligence definitely isn’t new, but it is set to continue dominating the realm of digital marketing

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Digital Marketing Tips – How to Use Instagram Over the Holiday Season!

Posted by on Dec 10, 2018 in Digital Media Marketing | 0 comments

Make the holiday season truly picture perfect by approaching digital marketing, and Instagram in particular, with a carefully planned strategy in mind. Social media marketing can make all the difference when it comes to boosting that bottom line leading up to Christmas. Here is how to get it right:Rope In An Influencer It is the easiest way to get extra attention when you need it most. Not only will an influencer help to increase brand awareness, but they wil

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