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How to Outsource Digital Marketing to A Virtual Assistant

Posted by on Oct 11, 2018 in Digital Media Marketing | 0 comments

In today’s global, mobile economy, an increasing number of people are hiring virtual assistants. While most people see virtual assistants as secretaries who can help with tasks such as data entry, admin tasks and scheduling meetings, you can hire a trained virtual assistant to help you with much more. Virtual staffing is a huge industry and many people offering their services have past experience in the marketing industry. If you need somebody to help you with soc

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LinkedIn training at Acer for Business Reseller Road Show in South Africa

Posted by on Oct 10, 2018 in Digital Media Marketing | 0 comments

I recently had the privilege to provide Social Selling tips for Acer resellers. The company hosted the Acer for Business Reseller Road Show and booked WSI OMS to provide social selling insights at a number of their event locations, which meant I traveled to Mahikeng, Polokwane, Bloemfontein and Nelspruit to talk about everything from generating leads on social media to boosting your professional image online. The sessions that Acer hosted were focused on sharing the

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Achieving Epic Awareness and Leads with Influencer Marketing

Posted by on Oct 10, 2018 in Digital Media Marketing | 0 comments

Many B2B business owners and courageous internet marketers are looking to work with online influencers to gain epic awareness and more leads. But what is influencer marketing? There are literally hundreds of definitions of what influencer marketing is. In the context of what we do at WSI OMS, it is about finding people who are true experts in their field. Once you have found those people, you need to make sure they are socially active online and have a following of

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Content Marketing Campaigns Drives Organic Traffic to Your Site

Posted by on Oct 8, 2018 in Digital Media Marketing | 0 comments

Getting traffic to your website is not always easy, especially if your business is in a mature industry. While a traditional approach to optimizing on-page content could have led to moderate increases in organic traffic in the past, an integrated and strategic content marketing campaign is needed to drive bigger results and a better ROI today. To get this right, you need to identify information that your potential customers are searching for online and determine whi

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An Explanation of The Different Types of Sponsored Ads on LinkedIn

Posted by on Oct 1, 2018 in Digital Media Marketing | 0 comments

LinkedIn offers various ways in which you can market your product on their platform. Users can pay for three different types of advertising, which will reach people and businesses on LinkedIn. Here is a quick overview of the ads you can buy on LinkedIn:  Text AdsText Ads are simply pay-per-click (PPC) ads. With this option, you can choose the audience you want to attract, which makes this option very economical for you and your business. You only have to pa

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The Millennial Travelling Trend

Posted by on Sep 25, 2018 in Digital Media Marketing | 0 comments

The generation of Millennials is the most open to new experiences and broader horizons. Born between the years of 1980 and 2004, the millennial generation forms part of a hyper-connected, always online world. Their views and ideas are sculpted not only by their local community but also by the international village that is the internet. It comes as no surprise then that there is a common trend among the millennial generation towards:Travelling abroad, and A rejecti

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