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How to boost your communication effectively with your readers online

Posted by on Jun 23, 2015 in Blogging, Content Marketing, Online Marketing | 0 comments

Connecting with your readers is vital for your success as a blogger. Knowing how to boost your communication with your desired target audience is vastly important if you wish to better yourself in the game. This is why these few pointers will help you understand how to connect with your reader more effectively and ensure your following grows with you. Do not make your reader feel stupid  This point is perhaps one of the most crucial ones to follow. If your reader f

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Tips on tweaking your marketing for your blog

Posted by on Jun 16, 2015 in Blogging, Content Marketing, Copywriting | 0 comments

As an aspiring, or already established blogger, you need to understand the necessity of marketing for your blog. There is nothing worse than wishing to share your passion through writing with no subscribers to read it. Therefore take a look at these tips on how to boost your marketing through email in less than an hour. The ten person rule  This is a fairly simple step to take. Go through your email contact list prior to beginning your blog and try find ten names w

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How popular bloggers get more traffic from Twitter

Posted by on May 11, 2015 in Blogging, Content Marketing | 0 comments

Social media experts have a set of rules and pointers for using Twitter to boost traffic to their clients’ websites, but popular bloggers are obviously winning at this game. They don’t follow the rules and they’ve got a massive list of subscribers and followers on social media. What are they doing differently? Here are a few key differences. Don’t limit your following count to influential people It’s true that it doesn’t reflect very well on your Twitter

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Be the journalist of your own business – create your own news

Posted by on Sep 17, 2014 in Blogging, Content Marketing, Copywriting | 0 comments

Unless you are Apple, McDonald’s or another huge business, the content you generate and distribute as news will be done by you. Being able to make use of user-generated content is the ideal position to be in, but many small to medium sized businesses (unfortunately) don’t yet have the brand loyalty to expect bloggers to scrutinise their new product developments and other news for them. If you’ve got a website and a blog, you need to be your own journalist (or

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Setting the right goals for your content marketing strategy

Posted by on Aug 28, 2014 in Blogging, Content Marketing | 0 comments

Many small to medium sized businesses aren’t implementing successful content marketing strategies. The problem is that their goals either aren’t realistic, or they are not clearly defined. If you’ve ever started to blog or create content, you will know how time-consuming this can be. After the first initial posts, your stream of ideas (and willingness to sit and write at night) start to dwindle. Many business owners falsely believe that by creating content, cu

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The website design brief: What needs to happen before you start coding

Posted by on Aug 27, 2014 in Blogging, Website Design | 0 comments

When it comes to website development, we’ve been around the blocks a few times. While every designer knows how important it is to get a proper brief from a client, there are quite a few things that need to be established before the developers of the website can start coding. In order to make sure the website meets the needs of the clients and that everyone’s on the same page about what needs to happen, follow this step-by-step process when meeting with your clie

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