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Francois Muscat announced as Deputy President of the Professional Speakers Association of Southern Africa

Posted by on Jul 5, 2016 in Digital Media Marketing, Events, PSASA | 0 comments

In March 2016, the Professional Speakers Association of Southern Africa (PSASA) appointed internet marketing consultant and professional speaker, Francois Muscat, as the Deputy President of the association. Francois joined the four years ago with the goal of starting a professional speaking business and he is both excited and humbled to be nominated by his fellow members. Over the past few years, Francois has been able to connect with other motivational speakers, tr

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WSI’s Francois Muscat at the BNI National Conference

Posted by on Aug 28, 2015 in Events, Social Media Marketing | 0 comments

WSI’s Francois Muscat recently presented at the popular BNI National Conference in Johannesburg. The day was filled with exciting presentations by BNI executives, entrepreneurs and world-class economist, Dawie Roodt. Francois’ presentation focused on social media marketing advice for business owners. One of the key take-aways from his presentation was that you have to start engaging with your target audience if you want them to talk to you and about you. For mor

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LinkedIn Social Selling workshop at the Black Eagle

Posted by on Feb 18, 2015 in Articles, Events, LinkedIn | 0 comments

A competition is being held by the Roodepoort Northsider for one lucky reader to win a seat at the exclusive workshop hosted by our expert trainer Francois Muscat at the Black Eagle venue this Thursday. Learn the new path to sales and never make another cold call. During the day, Francois will teach you how to Get Started with LinkedIn and Social Selling. In addition, all readers of the Roodepoort Northsider are offered an all inclusive rate of R1500 per person, c

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Social Selling Presentation at Hirsch’s Home Store

Posted by on Jan 30, 2015 in Digital Media Marketing, Social Media Marketing | 0 comments

On Wednesday the 29 January 2015, Francois Muscat was invited to Hirsh’s Home Store in Fourways to speak at their monthly business breakfast. The talk focused on tips, tricks and tactics to braving the social media wave through social selling, and stating the case for social selling. Salespeople and managers used to be the key information sources for B2B buyers but now the internet and social networking platforms have changed buyer behaviour. During

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Social Selling Talk at PSASA a resounding success

Posted by on Jan 21, 2015 in Articles, Events | 0 comments

The Gauteng Chapter of Professional Speakers Association of Southern Africa was excited to host one of South Africa’s pre-eminent digital marketing experts, Francois Muscat as a speaker on 15 January 2015. Many of us have tried and failed to crack social. Francois’s perspective is known to short cut your learning curve by year so this was not a session to be missed. Attendants learned how to become “Content Concierges” to be able to be

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