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Reasons Why Your Digital Marketing Strategy is Failing

Posted by on Jun 20, 2017 in Digital Media Marketing | 0 comments

 Despite hard work and plenty of planning, your digital marketing strategy just doesn’t seem to be generating the results that you’d hoped for. Don’t worry – we know why:  Your Content Marketing Efforts Are Sub-Par or Non-ExistentContent marketing is the easiest way in which to put your business on the map within the digital realm. So, if you’re not dedicating enough time and effort to content creation, curation and promotion, you’ve already

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3 Steps to Increasing Conversions on Your E-Commerce Website

Posted by on Jun 13, 2017 in Digital Media Marketing | 0 comments

Is your e-commerce website not yielding an impressive enough bottom line despite all your digital marketing efforts? Fear not! Here are the 3 simple steps to follow to increase conversions, courtesy of WSI OMS:  Say Goodbye to Shipping / Delivery CostsCountless e-commerce business owners have no idea how much of a (negative) impact shipping or delivery costs can have on the customers’ decision of whether or not to buy. Do yourself a favour and get rid of

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Are Teens Your Target Market? These Are the 3 Most Important Social Media Platforms to Focus On

Posted by on Jun 6, 2017 in Social Media Marketing | 0 comments

Snapchat seems to be all the rage at the moment. However, you will be surprised to learn that when it comes to effective social media marketing, a business with teens as its main target market, the focus should still be on the 3 of the digital world’s old faithfuls: Facebook, YouTube and Instagram.   Facebook Teens spend more time on Facebook than they do on any other social media platform. Here are some tips for succeeding in getting their attention:  

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Important Changes You Should Make to Your Content Marketing Strategy

Posted by on May 23, 2017 in Content Marketing | 0 comments

If done right, content marketing can help create and maintain a positive standing for a business within the digital marketing realm. According to the WSI OMS team, there are a few things you should change about your content marketing strategy to achieve better results and increase your following:  Make it All about the AudienceWhile promotional content has its time and its place, the type of content that usually performs the best is the content that is al

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How to Make It Impossible for People NOT to Read Your Blog Posts

Posted by on May 16, 2017 in Content Marketing | 0 comments

Everyone knows that quality content is key to every great content marketing strategy. However, even if your content is interesting and well-written, that’s only half of the battle won. You need to actually convince people to read it first! Here’s how…Pay Attention to Your Headline This is obvious… but it is often tackled with the wrong approach. An attractive, enticing headline doesn’t need to rely on sensationalism or make false claims to get more

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