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9 Fast Facts about Facebook

Posted by on Jun 22, 2017 in Facebook, Social Media Marketing | 0 comments

When it comes to social media marketing, everyone knows that Facebook is king! Can you believe that this social media powerhouse has been in existence for 13 years already? To celebrate, we have compiled a list of 9 fast facts about Facebook you probably didn’t know before. Enjoy!  Facebook’s First Major Investor The first major investor in the platform was PayPal co-founder, Peter Thiel. Way back in 2004, he took the plunge and invested $500,000 in th

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5 Helpful Tips to Improve Your Email Marketing

Posted by on Jun 15, 2017 in E-mail Marketing | 0 comments

Email marketing is a wonderful, cost-effective way in which to connect with your customers.  When done right, it can lead to a massive boost in sales, social media followers and interest in your business in general. Here are 5 helpful tips from the WSI OMS team to help you make the most of your next campaign:  Conduct A/B TestingIn doing so, you will get a better idea of what your audience best responds to in terms of subject lines, image placement, conten

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Content Marketing Tips and Tricks: Refreshing Old Content

Posted by on Jun 8, 2017 in Content Marketing | 0 comments

So many businesses choose to forego content marketing due to the amount of time and dedication that it requires to generate the desired results. The truth is that there are ways around this. Instead of spending all your time creating new content, there is also the opportunity to refresh some of your old content – something which is bound to save you time, yet sure to provide you with similar results.   How it’s Done  Start by doing some keyword research. T

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Expert Community Management Advice to Boost Engagement

Posted by on May 25, 2017 in Community Management | 0 comments

Managing a social community is about so much more than simply responding to comments and questions in a timeous manner. Community management is about encouraging engagement, nurturing relationships and building a positive online reputation that extends far past the social media world. If boosting engagement is what you’re hoping to achieve, here are some helpful guidelines to follow going forward.  Make it Tangible Now’s the time to start getting cre

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3 Digital Marketing Errors Most Small Businesses Are Making

Posted by on May 18, 2017 in Online Marketing | 0 comments

Countless small business owners worry about how their seemingly tiny budget can ever compete with the gargantuan amounts that so many other enterprises are spending when it comes to digital marketing… and this is mistake number one! The good news is that with the right planning, a dedicated team (no matter how small) and the ambition to make online marketing work for you, there is no reason why a small business can’t make a lasting impact within the digital sphe

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