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What to think about when considering a website redesign

Posted by on Jul 28, 2016 in Website Content, Website Design, Website Development, Website Optimization | 0 comments

More than ever, people go online to find out information about products, services, information and reputation checks before committing to a purchase. Every business understands the importance of having a website that fulfills these needs, but don’t always get it right. You need to take a hard look at your website, to see if you’re getting the most out of it and think about fixing it if you are not. It could mean a simple fix, or perhaps a complete revamp, but be

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Clever ways to grow your LinkedIn connections

Posted by on Jul 21, 2016 in LinkedIn, Social Media Marketing | 0 comments

LinkedIn is an easy way to connect with your target audience and growing your network helps to establish yourself as an expert in your field. Having many connections on LinkedIn is important, as the more first-degree connections you have will exponentially increase the chances of you being found in a LinkedIn search. Increasing your connections is not that difficult – starting by posting status updates daily. Make sure your posts add value and relate to your busin

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Eight ways to improve a web page

Posted by on Jul 14, 2016 in Content Marketing, Website Content, Website Optimization | 0 comments

Creating an awesome web page that people will visit again and again isn’t easy, but there are some things you can do to improve your chances. Ultimately, you want your readers to experience a page that is user-friendly and quick to look at, as well as offering something interesting that your readers will pass on to others. Here are eight simple tips to try:Ensure your page loads fastInternet connections are getting faster and faster, but there’s always somet

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Ten design hacks to improve your website design

Posted by on Jul 8, 2016 in Website Design | 0 comments

If you are thinking of designing your company’s website, or are looking for ways to improve it, it can be quite intimidating when you think of the vital needs that must be fulfilled – the expectation of your stakeholders and the needs of your target audience. Here are some tips to creating great website design, that you could try out:Start your design in shades of grey – turn your wireframe into visual design with grey tones at first, add your photography, t

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Six advantages of mobile marketing

Posted by on Jun 23, 2016 in Digital Media Marketing, Mobile Marketing | 0 comments

There are a number of reasons that mobile advertising works better than traditional digital marketing. The biggest and most obvious reason for mobile marketing is the fact internet usage via a mobile device has overtaken the desktop, with over 60% of online activity conducted on a smart phone or other mobile device. This percentage is likely to grow over the next year or so, so it’s a market you need to be in! If you are not yet active in promoting your business o

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