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Colour psychology and web design

Posted by on Oct 12, 2017 in Website Development | 0 comments

Whether you’re printing t-shirts, designing a logo or building an e-commerce website, the colours you choose play a role. Iconicfox.com recently released a colour in branding infographic that shows how some of the most popular brands, including Levi’s, Canon, Amazon and McDonald’s are using colours. Here’s an overview of the psychological effect that some of the colours will have (make sure you keep this in mind when planning your web design): RedPositive

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4 Content Creation Tools You Must Have

Posted by on Oct 5, 2017 in Content Marketing | 0 comments

Are you looking for tools that will help you fuel your content marketing campaigns? Creating content is a time-consuming task and most business owners need all the help they can get. With the right content creation tools, it is easy to generate numerous posts without feeling like all you’re doing is writing. Evernote  Do you plan your content? Many online entrepreneurs fail because of poor planning. Evernote is a great tool that helps you to write down your notes

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Questions to Ask When Choosing a Digital Marketing Agency for Your B2B Company

Posted by on Sep 28, 2017 in Digital Media Marketing | 0 comments

Finding a quality, reliable digital marketing agency is difficult at the best of times. However, many will agree that finding a digital marketing agency with a special focus on providing online marketing services to B2B companies is close to impossible! In order to ensure that you make the best decision possible for the future growth of your establishment, here are a few questions that you should ask before making a final selection. What Are Your Specialties?  Ulti

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Content Marketing: The Top 3 Tools for Effective Content Promotion

Posted by on Sep 21, 2017 in Content Marketing | 0 comments

What’s the point of creating epic content if you don’t actually put in the effort necessary to promote it? When it comes to content marketing, there are three phases that need to be completed in order to ensure success: brainstorming, content creation and publishing and, finally, content promotion. Below, we investigate the top 3 tools that you can utilise in order to draw attention to your content without having to spend a fortune in the process. Outbrain  Out

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Top Tips for Effective Content Marketing on Facebook

Posted by on Sep 14, 2017 in Content Marketing | 0 comments

Content marketing and social media marketing go hand in hand. With this in mind, we have put together a few helpful tips for ensuring effective, results-driven content marketing on Facebook. Reassess Your Tone  Even if you want to come across as formal and professional, this tone isn’t going to do you any favours when it comes to increasing your following on Facebook. Unlike LinkedIn, Facebook is, after all, a casual social platform. Knowing this, you might want

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