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Integrate your email and social media marketing campaigns and increase ROI today

Posted by on Oct 5, 2015 in E-mail Marketing, Social Media Marketing, Social Media Optimization | 0 comments

Social media marketing should play an integral part in your email marketing strategy, and vice versa. The first and foremost thing to do is ensure that your email and social media marketing campaigns look and feel the same; the second is to build a link between the two. The benefits Besides the resultant positive brand association, there are other benefits to integrating your email and social media marketing campaigns. Email marketing is inexpensive, and if it drive

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Five Must-Haves for your Email Marketing Campaign

Posted by on Sep 28, 2015 in E-mail Marketing | 0 comments

Email marketing channels are flooded. What this means for most people with an inbox, is ten minutes every morning abusing the “delete” key on their keyboard. The challenge for most email marketing strategists is in getting their email noticed before it gets nuked. #1 Your Content Begins in the Subject Line You have one opportunity to grab your potential reader’s attention and that falls within your subject line. Be creative, be catchy, but remain relevant to w

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Ten Writing Tips for Great Social Media Posts

Posted by on Sep 23, 2015 in Digital Media Marketing, Social Media Marketing | 0 comments

Social media marketing requires you to engage with your audience, which means you need to actively participate in online conversations. Social media posts are the conversation starters and are absolutely vital to your overall social media presence. So how do you generate great social media posts? The writing thereof is of the utmost importance and should not be neglected or understated. If writing is not quite your niche, employing writing services is an excellent i

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Four Reasons Why You Should Go Mobile with Your Digital Coupon Marketing Strategy

Posted by on Sep 21, 2015 in Mobile Marketing, Mobile Solutions | 0 comments

Digital coupons have been around for a long time. However, it was only in early 2011 that Target became the first major retailer to offer mobile coupons which were redeemable via mobile barcodes at the shop cashier. This was a breakthrough for mobile marketing, taking digital marketing to the next level. But what is all the fuss about? #1 Your Content in the Consumer’s Pocket Smart phones have become a provider of such convenience, that people dare not leave home

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Five web development tips to help you increase online sales

Posted by on Sep 16, 2015 in Ecommerce, Online Marketing, Website Optimization | 0 comments

Your online sales are greatly influenced by the design you have for your online storefront. The slightest change or shift in the storefront design has the possibility of either improving or harming your conversion rates. The best strategy to increase your sales is through web development techniques that increase your visibility. For purposes of increasing your conversion rates consider applying these web development techniques:Increasing the visibility of the shop

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