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B2B Mobile Marketing Predictions for 2018

Posted by on Dec 14, 2017 in Mobile Marketing | 0 comments

One thing is for sure, mobile marketing isn’t going anywhere anytime soon! With the use of mobile devices only becoming more and more widespread, and with the technology behind these devices only getting more and more complex, businesses of all shapes and sizes have no choice but to surrender to the mobile revolution. Here are our predictions for B2B mobile marketing in 2018:More B2B Researchers will be using their Mobile Phones during the Purchase Process 

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It’s Not Too Late to Boost Your Digital Marketing Strategy

Posted by on Dec 11, 2017 in Digital Media Marketing | 0 comments

Salescycle.com took sales and online shopping cart abandonment data from their clients during last year’s Christmas shopping season to draw a number of important digital marketing insights:The highest sales volumes during the festive season are on Black Friday and Cyber Monday. Sales volumes peaked around the 14th of December, perhaps as this is one of the last days that online shoppers felt would give online sellers enough time to ship their gifts before Christ

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Online Shopping Is Taking SA by Storm This Christmas

Posted by on Dec 4, 2017 in Digital Media Marketing | 0 comments

According to Eshopworld.com, there are currently 18.43 million eCommerce users in South Africa, with an additional 6.36 million users expected to be shopping online by 2021. Four years from now, these 24.79 million eCommerce users will spend an average of $189.47 online. While these are all great future forecasts, what does it mean for your online shop this festive season? As online sales continue to grow, you need to make sure that you are taking advantage of the s

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A Mobile Marketing Guide to Push Notifications

Posted by on Nov 27, 2017 in Mobile Marketing | 0 comments

With more and more people getting access to cell phones and other smart devices these days, push notifications should be an integral part of your mobile marketing and indeed, your larger digital marketing strategy too. Mobile marketing is all about creating personalised content that breaks through the clutter and speaks directly to the user, and while some people might consider push messages to be an annoying interruption, when they’re done right, they really can

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Is Digital Marketing the Smart Choice for A Small Business?

Posted by on Nov 20, 2017 in Digital Media Marketing | 0 comments

The yellow pages are dead. If you want your small business to attract new customers, you need to start hanging out where your customers are – online. Cost-effective and targeted, with digital marketing you can make sure you’re reaching and connecting with the right people and that you are making the most of your investment. Why You Should Consider Digital Marketing: · Data Beats Opinion Small businesses that make the most of digital marketing not only position

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