Who doesn’t want to have one of the most popular websites on the web? There’s a site called Alexa.com (owned by Amazon) that focuses on ranking websites for popularity.
The first thing you need to know about Alexa.com is that they rank millions of websites across all niches. The closer you are to no.1, the higher your website ranks in search engine results. To increase your Alexa.com ranking, you will need to get more traffic to your website and the best way to achieve this is through SEO (Search Engine Optimization). Here are some of the elements of high-ranking websites:
They Load Quickly
Google is very focused on the user experience and few people are prepared to wait for more than a few seconds for website pages to load.
They’re Optimized for Mobile
The number of people using their smartphones to surf the web continues to rise and Google has resorted to changing their algorithm to penalize websites that aren’t optimized for different devices.
They’re Optimized for Keywords
Relevant keywords on your pages, in the Meta titles, and alt tags in an image are all things that can tell search engines what your website is about and this element is very obvious in high ranking websites.
They Have Great Content
The sites that rank the highest in search results all have high-quality, educational content. Very few small websites (with less than five pages) will claim top spots in Google.
Quality Websites are Linking to the Site
If you are posting great content on your website, then other websites will start to link to your site and this can also boost your ranking in Google search results.
Need help with your SEO strategy? Then contact WSI OMS today.