Dominate Facebook Ads With These Two Top Tips
Facebook Ads are perhaps the best form of online advertising around today. Why is that? Facebook has over 2 billion users around the world, and because Facebook collects so much data from these users, including you and me, you can leverage that data to reach potential customers. The key is to run targeted ads on Facebook. And, you can do that by building custom ads through the Facebook Ads Manager platform. There are a couple things you can do to achieve this:Tar
read moreUse Twitter And Instagram As Search Engines To Boost Your Social Media Strategy
Let’s face it, Twitter and Instagram provide users with a lot of data and easy access to reach people. You can go on Twitter right now, type in any search phrase, any business or any company that you want to work with and find them. If you are a creator or an influencer that wants to work with Under Armour, for example, you can put these keywords in the search box on Twitter, click ‘People’, and see anyone who as “@Underarmour” in their bio. The same thing
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Hidden LinkedIn Hacks You Need To Know (Part 2)
Many of our clients have the basics of LinkedIn down. They know how to create compelling, professional profiles, how to share content, join groups, and how to get in touch with the people they want to do business with. Here are a few more tricks that you might not be aware of:Master @Mention By Using The Company Name As WellJoining groups and commenting on articles is a great way to get yourself noticed on LinkedIn. Not only does this show that you are helpful,
read moreHidden LinkedIn Hacks You Need To Know (Part 1)
Think you are a pro at LinkedIn networking? Here are a few hacks and tips that you might not be aware of:Use Your Follow Page URLYou don’t need to connect with everyone. When you share the post’s public URL, they will be taken to a short excerpt and photo of your blog post. On the left-hand side of the excerpt, your photo and a follow button will appear. This way, you won’t be asking everyone to necessarily connect with you on LinkedIn (which may be a big
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The Power Of The Three Little Dots On LinkedIn
Many of our blog’s readers are already very familiar with LinkedIn. We have noticed, however, that some people are still not reaping the full benefits because they do not have a solid grasp on the post sharing settings. Read our top three must-knows:The Company Follow Page Is Hidden On The Company PagesYou have to find a company’s LinkedIn page and then click on the three dots in the top right corner to find the follow button. Many people who are not used to
read moreReasons Why Your Local Business Needs To Go Mobile
If you want to make more sales from both new and existing customers and generate exponential profits, then going mobile is not an option. In order to achieve market domination with a greater return on investment while having more free time, you need to reach a hot market on the go. The majority of internet users now use their mobile phones to browse the internet, find information and effectively make buying decisions. When they land on your website via video, ads, s
read moreUsing LinkedIn To Find A Job? Avoid These Words In Your Profile:
According to Statistics South Africa, there were about 6,0 million people without jobs in 2018, putting the unemployment rate at 26,7%. If you are one of the many people looking for a job, then you need to make sure you have a LinkedIn profile that will compel recruiters and businesses to contact you. Some words on your LinkedIn profile can actually be detrimental to securing a job interview. If you are being looked over for jobs that you are well-suited for, then m
read moreBest Mobile Marketing Practices For Small To Medium-Sized Businesses
If you are a small to medium-sized business just starting out with mobile marketing, you will probably find the sheer volume of information available online mind-boggling. To streamline your approach, our digital marketing company has created four clear best practices for your business:Start With PermissionMaking customers feel secure about your communications is an essential starting point. The vast majority of people are annoyed to receive messages from sender
read moreMobile Marketing Statistics That May Change Your Digital Marketing Strategy In 2019
Look around you and you will see many people enamoured with the content on their phone. If you’re not paying attention to mobile devices in 2019, then you are going to get left behind. Here are five statistics that may change your digital marketing strategy this year:Users Spend 69% Of Their Media Time On Smart PhonesThis means you are more likely to engage with people on their mobile phones than on desktop computers. If you are not optimising for mobile, then
read more5 reasons to use email marketing for lead generation
Before the social media and mobile marketing boom, email was the top way for digital marketers to reach new clients. While many people think email is dead, the opposite is true. It might no longer be seen as the trendiest way to generate new business, email marketing is still one of the best ways to reach your target audience. Here’s why:Everyone has emailYou would be hard-pressed to find a person who can’t be contacted via email. Many people actively manage
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